Ilya Birman — Product and Information Design Services
Business Profile
Core Value Proposition
Ilya Birman provides product and information design services for websites, apps, transport maps, and signage.
Target Customer
Municipalities and transit authorities needing maps and wayfinding; retailers requiring signage and digital product design; technology teams seeking UI/UX design leadership.
Key Differentiator
A designer who combines transit map and wayfinding expertise with product UI/UX design and educational/authorial credentials (books on UI and transit maps) and leadership in design projects.
Implementation Timeline
Not specified
Pain Points
- 1Transit maps and wayfinding that may be unclear or outdated
- 2Inconsistent user interfaces across websites and apps
- 3Branding and signage that lack cohesive urban infrastructure design
Key Features
- 1Transit map design for metro, rail, and bus networks
- 2Wayfinding signage design for stations and urban environments
- 3UI/UX design for websites and applications
- 4Branding, logos, and signage for urban infrastructure
- 5Design leadership and collaboration across design and development teams
Target Customer Industries
Competitive Advantages
- 1Specializes in both transit map/wayfinding design and digital UI/UX
- 2Writes and teaches about design, offering thought leadership
- 3Proven experience across multiple metro and transit projects (e.g., Moscow, Samara, Tashkent, St. Petersburg) and related signage
- 4Directs and collaborates with designers and developers, providing integrated design leadership
Key Benefits
Case Studies & Success Stories
Official Moscow commuter rail map
Transit map design for Moscow's commuter rail
Samara metro map
Metro map design for Samara
Tashkent Metro map
Metro map design for Tashkent
Wayfinding for Parus station
Wayfinding design for Parus station
Wayfinding for Wildberries suppliers
Wayfinding design for Wildberries suppliers
Moscow Metro map for 2030
Future-focused Moscow metro map design
St. Petersburg Metro map
Metro map design for St. Petersburg
Chisinau address plates
Address plates design for Chisinau
Chelyabinsk transit reform communication
Transit reform communication design for Chelyabinsk
Additional Product Information
Product Description
Product and information designer offering websites, apps, transport maps, signage, and design leadership; author of books on user interface and transit maps.
Target Market
Municipalities, transit authorities, retailers, and technology teams seeking UX/UI and signage design
Unique Value Proposition
A unique blend of transit map/wayfinding expertise with product UI/UX design and educational leadership, delivering cohesive, user-centered urban and digital experiences.
Technical Requirements
Not specified
Pricing Model
Not specified
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