iO Donna
Business Profile
Core Value Proposition
iO Donna provides a female-focused news and trend publication delivering fashion, beauty, gossip, current affairs, wellness and culture content.
Target Customer
Women readers in Italy who are interested in fashion, beauty, gossip, current events, wellness and culture.
Key Differentiator
Labeled as the female edition of Corriere della Sera (il femminile del Corriere della Sera).
Implementation Timeline
Not specified in content
Pain Points
- 1Need to stay updated on fashion, beauty, gossip, current events, wellness and culture in a single source.
- 2Desire curated content across multiple lifestyle categories tailored for women.
- 3Access to content via a subscription model.
Key Features
- 1Content across multiple categories: Attualità (current affairs), Moda (fashion), Bellezza (beauty), Benessere (wellness), Personaggi (celebrities), Spettacoli (entertainment), Lifestyle, Oroscopo.
- 2Newsletter subscription offerings.
- 3Video and podcast content sections (Video, Podcast).
- 4Dedicated sections for news, trends and special features.
- 5Subscription option with annual pricing.
Target Customer Industries
Competitive Advantages
- 1Strong association with a major national publication (Corriere della Sera) for credibility.
- 2Comprehensive, centralized coverage of fashion, beauty, gossip, current events, wellness and culture tailored to women.
- 3Clear path to monetization via a paid annual subscription (9,00 €/anno).
Key Benefits
Additional Product Information
Product Description
iO Donna is the female edition of Corriere della Sera, an online magazine providing news and trends across fashion, beauty, gossip, current affairs, wellness and culture.
Target Market
Italian-speaking women seeking lifestyle, fashion, beauty, entertainment and culture content.
Unique Value Proposition
A Corriere della Sera-backed, women-focused digital publication delivering curated lifestyle and news content across multiple categories.
Technical Requirements
Cookie policy and consent mechanism described; subscription system available.
Pricing Model
Annual subscription priced at 9,00 €/year.
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