Itinerance
Business Profile
Core Value Proposition
Itinerance provides support and empowerment to craftswomen in the Mediterranean by integrating artisanal craftsmanship into the fashion industry and promoting cultural heritage.
Target Customer
Craftswomen and changemakers in the Mediterranean, fashion and design students, professionals in the creative and cultural industries.
Key Differentiator
Itinerance uniquely combines the preservation of Mediterranean intangible heritage with the empowerment of women through artisanal craftsmanship and co-designed fashion initiatives.
Implementation Timeline
Not specified; impact likely evolves over ongoing projects and collaborations.
Pain Points
- 1Economic and social inequalities faced by craftswomen in the Mediterranean.
- 2Decline of traditional craftsmanship due to industrialization.
- 3Lack of viable economic models for artisans, leading to extinction of traditional skills.
Key Features
- 1Co-designing fashion initiatives with artisans.
- 2Digital cartography to connect isolated communities.
- 3Training and workshops for fashion and design students and professionals.
- 4Raising awareness through media and exhibitions.
- 5Promoting cultural heritage through co-creation and editions.
Target Customer Industries
Decision Makers
- 1Fashion Designer
- 2Cultural Heritage Specialist
- 3Educational Program Coordinator
Client Results
- 1Increased visibility and economic power for Mediterranean craftswomen.
- 2Preservation and promotion of traditional craftsmanship.
- 3Opportunities for creative and economic collaborations.
Competitive Advantages
- 1Focus on empowering women in the Mediterranean region.
- 2Integration of cultural heritage with modern fashion industry.
- 3Use of digital tools to connect and support isolated communities.
Key Benefits
Additional Product Information
Product Description
Itinerance is an association that supports craftswomen and promotes Mediterranean cultural heritage through fashion initiatives.
Target Market
Craftswomen and changemakers in the Mediterranean, students and professionals in the fashion and cultural industries.
Unique Value Proposition
Combines fashion with cultural heritage preservation and women's empowerment.
Technical Requirements
None specified.
Pricing Model
Not specified.
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