Jornal do Comércio

Business Profile

Core Value Proposition

[Jornal do Comércio] provides credible, multi-platform coverage of economy, business, events, columns, podcasts and economic trends for readers in Rio Grande do Sul and Brazil.

Target Customer

Business professionals, investors, policymakers, and general readers in Rio Grande do Sul and Brazil who seek reliable economy and business news.

Key Differentiator

92 years of history; trusted local/regional focus; multi-platform presence (print edition, digital edition, website, mobile app, newsletters, podcasts).

Implementation Timeline

Not specified in provided content

Pain Points

1Need trustworthy, up-to-date economic and business news focused on RS and Brazil
2Access across multiple channels (web, app, email) for convenience and reach
3Timely insights on market indicators and regional developments

Key Features

1Digital edition and website with categorized sections (Economia, Política, Geral, Internacional, Cidades, Cultura, Esportes, Opinião, Colunas)
2Mobile app and newsletter subscriptions
3Advertising and sponsored content options (Conteúdo Patrocinado, Conteúdo Publicitário)

Target Customer Industries

Client Results

1Not quantified in content; inferred outcomes include informed readership and engagement via multi-channel delivery

Competitive Advantages

1Longstanding credibility and history
2Regional focus on Rio Grande do Sul with broader Brazil coverage
3Multi-platform delivery (print, digital, app, newsletters, podcasts)
4Structured content and specialized reports (e.g., JC Contabilidade, Tributos, Indústria)

Key Benefits

1Credible, economy-focused news

2Multi-platform access (web, digital edition, app, newsletters)

3Regional RS focus with national/global context

4Advertising and sponsored content opportunities

Additional Product Information

Product Description

Jornal do Comércio is a multi-platform news outlet delivering economy, business, events, and trends coverage in Rio Grande do Sul and Brazil, with a digital edition, mobile app, newsletters, and advertising options.

Target Market

Individuals and organizations in RS and Brazil seeking reliable economic and business news; advertisers aiming to reach a business audience.

Unique Value Proposition

A 92-year legacy combined with multi-channel delivery targeted to RS’s business community, offering credible, broad coverage across digital and print formats.

Technical Requirements

Internet access; mobile app (Android/iOS) and online portal; cookies/privacy acceptance; newsletter subscriptions

Pricing Model

Subscription-based model (assine); pricing not disclosed in content

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