Kahoot!

Business Profile

Core Value Proposition

Kahoot! provides a game-based learning platform that engages participants with quizzes, trivia, and interactive content across school, work, and home.

Target Customer

Educators (teachers and instructors), students, corporate learners (HR, L&D, training teams), higher education admins, and families

Key Differentiator

A cross-domain platform combining live, interactive content with AI-assisted question creation, brand customization, and enterprise-grade security for education, training, and events.

Implementation Timeline

Not specified in the provided content

Pain Points

1Low engagement and participation in presentations, lessons, and training sessions
2Difficulty personalizing content for diverse groups and measuring learning outcomes
3Need for remote/hybrid engagement and scalable, interactive learning across distributed teams

Key Features

1Live interactive formats (quizzes, word clouds, polls) and Q&A in presentation mode
2AI-based creation tools to generate interactive questions and content
3Slide integrations with Google Slides and PowerPoint for seamless use
4In-depth analytics to identify knowledge gaps and track learning progress
5Brand customization and enterprise controls (SSO, role-based access, SOC 2 compliance) and Google Classroom grade passback

Target Customer Industries

Decision Makers

13rd Grade Teacher
2Executive Director of Information & Learning Technology
3Project Leader

Client Results

1Reported increases in engagement and content personalization; improved ability to identify what learners understand
2Retention improvements cited up to 90% of new material in one customer example
3ROI and engagement improvements cited in enterprise articles (e.g., Kahoot! 360 for training and engagement)

Competitive Advantages

1Cross-context engagement (at school, at work, at home) with a single platform
2AI-driven content creation and seamless slide integrations
3Security/compliance features (SOC 2 Type 2, GDPR/data practices) and SSO
4Branding and customization for corporate experiences

Key Benefits

1Increased engagement and participation

2Ability to personalize and assess learning in real-time

3Supports remote, in-person, and blended learning

4Analytics to identify knowledge gaps and guide content

5Brandable experiences for corporate events and training

Case Studies & Success Stories

Greenwood College School – Empowering educators with Kahoot! EDU

Case #1

Executive Director of Information & Learning Technology: Kahoot! EDU license empowered educators to collaborate and engage learners in class and at home.

Beekmantown Central School District – Engaging students with Kahoot!

Case #2

Ashley Kollar (3rd grade teacher) says Kahoot! engages students in class and homework and supports virtual lessons.

Guild Mortgage – Personalizing content and quizzing recall

Case #3

Trainer notes that Kahoot! makes content easier to teach, personalize, and assess knowledge; helps identify what people understand and what to emphasize.

Kärcher North America – Weekly Kahoot! challenges for sales training

Case #4

Richard (Bo) Bodo) says kahoot! challenges engage US-based sales team and yield great results.

Coppel – Motivational boost from Kahoot! tournament

Case #5

Project Leader reports a regional Kahoot! tournament winner received a huge motivational boost due to peer recognition.

Capgemini Business Services – Kahoot! 360 energizes learning culture

Case #6

Ana-Gabriela Aguilar states Kahoot! is a key component in the learning culture, enabling interactive learning and engagement.

Mercury Insurance – Kahoot! improves trainer effectiveness

Case #7

Dawne Baker notes Kahoot! helps trainers engage learners and improve content delivery.

Additional Product Information

Product Description

Kahoot! is a game-based learning platform that makes learning engaging and interactive through live quizzes, puzzles, and content across education, business, and home use.

Target Market

Schools and higher education institutions; corporate training and events; families for home learning

Unique Value Proposition

A versatile, game-based learning platform that engages diverse audiences through live interactive formats, AI-assisted content, seamless integrations, and enterprise-grade security.

Technical Requirements

SOC 2 Type 2; GDPR-data practices; SSO and SCIM-based user management; Federated Identity Management; Grade passback with Google Classroom; Google Slides and PowerPoint integration

Pricing Model

Kahoot! 360 from $15 per host per month (discounts up to $240; offer ends Sept 30); Kahoot!+ from $3.99 per month (various plans for individuals, teachers, students, and enterprises); additional plan details available on site

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