Kajabi

Business Profile

Core Value Proposition

Kajabi provides an all-in-one platform for creators to build, market, and monetize online businesses.

Target Customer

Creators and entrepreneurs building online knowledge businesses (e.g., course creators, coaches, podcasters, community hosts, newsletter publishers).

Key Differentiator

No revenue sharing; you own 100% of your content; everything needed to create, market, and sell digital products lives in one platform.

Implementation Timeline

Not specified in content

Pain Points

1Fragmented tools requiring integration of multiple services
2Revenue sharing with platforms and algorithms that reduce creator control
3Difficulty owning and monetizing content across channels

Key Features

1Online Courses
2Coaching
3Communities
4Newsletters
5Memberships
6Podcasts
7No-Code Web Builder
8Landing Pages
9Email Marketing
10Funnels & Automations
11Payments (Kajabi Payments)
12Analytics & CRM
13Branded Mobile App

Target Customer Industries

Decision Makers

1Kajabi Success Mentor
2Customer Training Specialist

Client Results

1Total revenue generated by creators on Kajabi: 9,000,000,000
2Illustrated through multiple 7-figure to multi-figure creator case studies

Competitive Advantages

1All-in-one platform eliminates the need to manage multiple tools
2No revenue sharing; creators keep 100% of earnings
3Integrated payments, analytics, and marketing tools
4No-code setup and a branded mobile app to reach audiences

Key Benefits

1Own 100% of your content and earnings

2No revenue sharing

3Integrated suite of tools for building and growing a digital business

4No-code website and branded mobile app for audience reach

Case Studies & Success Stories

Patricia Nikole: A Viral Hairstylist Turned 7-Figure Online Business Owner

Case #1

7-figure online business growth in Beauty & Lifestyle

Natalie Ellis: Growing Bossbabe to a $20M Community

Case #2

Growth to a multi-million community in Business & Marketing

Avery Smith: Growing a Data Career into a Six-Figure Business

Case #3

Six-figure business growth in Career/Professional education

Spencer Russell: Transforming Lives Through a 7-Figure Global Literacy Business

Case #4

7-figure education-focused business

Girls That Invest: Building a 7-Figure Investing Community

Case #5

7-figure community in Finance

Action Jacquelyn: Making Fitness Dreams Into a 7-Figure Reality

Case #6

Seven-figure fitness business

Fish Fischer: Turning Breathwork Into a Multi-Million Dollar Business

Case #7

Multi-million dollar health/wellness education business

Antonio Cucciniello: From Real Estate Investments to Digital

Case #8

Real estate entrepreneur leveraging digital products

Lori Gold: How a Travel Advisor Became a Six-Figure Education Entrepreneur

Case #9

Six-figure education business in Travel

Additional Product Information

Product Description

Kajabi is an all-in-one platform that enables creators to build, market, and monetize online businesses by offering core products such as Online Courses, Coaching, Communities, Newsletters, Memberships, and Podcasts, with integrated payments, analytics, and no-code website capabilities.

Target Market

Creators, coaches, educators, and entrepreneurs launching digital products and communities

Unique Value Proposition

One platform with a complete stack for building and scaling a digital business—no revenue sharing and full ownership of content.

Technical Requirements

No explicit technical requirements stated; marketed as a no-code platform with built-in tools and payments

Pricing Model

Plans start at $89/month; features and capabilities scale with plan selection; emphasizes no revenue sharing and ownership of content

Companies Solving Similar Problems

Based on matching: problems solved, target roles, key features, industries

Zeffy

Zeffy provides a 100% free fundraising platform for nonprofits, delivering an all-in-one suite including donations, ticketing, raffles, auctions, membership management, donor management, and more.

Education

Arts & Culture

Columbia Journalism Review (CJR)

Columbia Journalism Review provides in-depth analysis and coverage of journalism, media, ethics, and press freedom, delivered through magazine content, a podcast (The Kicker), and newsletters.

Media

Education

Sounds True Online Courses & In-Depth Programs

Sounds True provides transformational spiritual teachings & courses to help you live a more genuine, loving and meaningful life.

Education

Healthcare

The Art Newspaper

The Art Newspaper provides international art news and events coverage and serves as the journal of record for the visual arts world, with access to digital editions and newsletters.

Education

Media

Universe Today

Universe Today provides daily space and astronomy news with expert coverage of NASA missions, rocket launches, space exploration, exoplanets, and the latest discoveries in astrophysics.