Kenyon College
Business Profile
Core Value Proposition
Kenyon College provides a rigorous liberal arts education and a globally engaged campus that encourages interdisciplinary problem solving and real-world experiences.
Target Customer
{"Prospective undergraduate students and their families seeking an interdisciplinary, globally engaged liberal arts education with opportunities for research and career preparation."}
Key Differentiator
Interdisciplinary approach across departments with a focus on global engagement, hands-on research, substantial funding for summer research and internships, and strong post-graduate outcomes.
Implementation Timeline
Value is delivered throughout the undergraduate program with ongoing internship and research opportunities each summer; post-graduate outcomes are typically observed within six months after graduation.
Pain Points
- 1Uncertainty about clear career paths and graduate school outcomes for liberal arts students.
- 2Limited access to funded hands-on research opportunities and internships during college.
- 3Desire for an education that crosses disciplines and connects learning to real-world and global contexts.
Key Features
- 1Interdisciplinary academics across departments and majors that encourage crossing disciplinary boundaries.
- 2Career development support with faculty mentoring and a network focused on post-graduate outcomes.
- 3$800K in annual funding to support summer research and internships for Kenyon students.
- 4Summer-based opportunities like the Summer of Scholarship and Community Engagement programs.
- 5Proximity to Columbus with opportunities in technology, finance, healthcare, and civic life.
- 6Worldwide and campus-based storytelling and outcomes data (e.g., Kenyon Network, Outcomes Report 2024) to track student success.
Target Customer Industries
Decision Makers
- 1Professor of Neuroscience
- 2Writer-in-Residence
Client Results
- 195% of Kenyon students who apply to graduate school attend one of their top three choices.
- 293% of 2024 graduates were employed, continuing their education, or committed to other plans within six months.
- 3$800K in annual funding supports summer research and internships for Kenyon students.
Competitive Advantages
- 1Strong interdisciplinary learning that connects across departments and majors.
- 2Robust post-graduate outcomes (employment or advanced study) with high placement in top choices.
- 3Substantial funding for student research and internships, enabling hands-on experience.
- 4Global engagement and proximity to industry ecosystems in Columbus for internships and careers.
- 5Recognition for campus quality and facilities that support world-ready experiences.
Key Benefits
Case Studies & Success Stories
Sign for the Camera
Leah Fanello ’25 bridged science and art by photographing American Sign Language as Kenyon's Community Engagement Summer Scholar.
Additional Product Information
Product Description
A top liberal arts college with a globally engaged campus that supports interdisciplinary study, hands-on research, and career preparation.
Target Market
Prospective undergraduate students and families seeking a liberal arts education with global engagement and strong career outcomes.
Unique Value Proposition
An interdisciplinary liberal arts education enhanced by global engagement, substantial funding for student research and internships, and proven post-graduate success.
Technical Requirements
None documented
Pricing Model
Not disclosed
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