King.com

Business Profile

Core Value Proposition

King.com provides popular online and mobile games with cross-device progress syncing and a catalog of over 200 titles.

Target Customer

Global players of casual online/mobile games; users who play on computer, mobile or tablet and value cross-device progress syncing.

Key Differentiator

Large catalog of over 200 mobile-first titles combined with seamless cross-device progress syncing and a broad, recognizable brand ecosystem around popular games like Candy Crush.

Implementation Timeline

Not disclosed

Pain Points

1Need for entertainment that works across multiple devices without losing progress
2Desire for a large, varied library of casual puzzle/arcade games in one platform
3Preference for well-known, accessible titles that are quick to pick up and play

Key Features

1Cross-device progress syncing across computer, mobile, and tablet
2Access to a catalog of over 200 titles
3Brand portfolio of popular titles (e.g., Candy Crush Saga family, Farm Heroes Saga, etc.)
4Web and mobile/browser-based gameplay availability
5Community and support infrastructure linked to a large game ecosystem

Target Customer Industries

Competitive Advantages

1Extensive, well-known game library with global appeal
2Cross-device synchronization enables uninterrupted play across devices
3Strong brand recognition and franchise leverage (Candy Crush and related titles)
4Accessibility via both browser and mobile platforms

Key Benefits

1Cross-device gameplay with synchronized progress

2Access to a large, recognizable library of titles

3Ease of access across web and mobile platforms

4Brand trust and familiarity through flagship franchises

Additional Product Information

Product Description

King.com is a leading interactive entertainment company for the mobile world with over 200 titles. It offers online and mobile games, including flagship titles like Candy Crush Saga and its variants, with cross-device progress syncing across computer, mobile, and tablet.

Target Market

Global consumer gamers, particularly fans of casual puzzle/arcade titles seeking cross-device play

Unique Value Proposition

A broad portfolio of popular mobile-first games with seamless cross-device progress syncing, enabling a cohesive gaming experience across devices for a global audience.

Technical Requirements

Play on computer, mobile or tablet with progress synchronization across devices

Pricing Model

Not disclosed in the provided content

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