Knoll

Business Profile

Core Value Proposition

Knoll provides modern furniture design for the office and home that connects people with their work, lives and world.

Target Customer

Home furniture shoppers; professionals planning and outfitting workplaces; architects, designers and facilities professionals; contract customers including commercial, education, healthcare and government organizations.

Key Differentiator

{"Authenticity guaranteed: products are authentic Knoll pieces made to designers' original specifications","Warranty: up to 12-year warranty","Customization: many products are made to order in a chosen material or finish","Part of the MillerKnoll collective","Designer collaborations and ongoing new collections"}

Implementation Timeline

In-stock items ship in 1–3 days; in-stock designs available in 1–2 weeks or as quickly as 1–3 days depending on stock

Pain Points

1Need authentic, designer furniture with warranty for home and work environments
2Desire customization options (materials/finishes) to fit specific spaces
3Need accessible product availability or fast shipping (in stock options)

Key Features

1Extensive home and workplace product catalog (living, dining, office, outdoor, storage, etc.)
2In-stock and quick-ship options (in-stock designs available 1–2 weeks or as quickly as 1–3 days; some items ship 1–3 days)
3Made-to-order customization (materials and finishes)
4Authenticity and designer heritage (Knoll and MillerKnoll brands)
5Financing options (Affirm financing) and returns/warranty services

Target Customer Industries

Decision Makers

1Design Specialist

Client Results

1Not specified in the provided content (no case studies or client outcomes described)

Competitive Advantages

1Authenticity guarantee and original designer specifications
2Made-to-order customization
3Long warranty (up to 12 years)
4Part of a broader MillerKnoll global design collective
5Access to showroom experiences, design specialists and trade programs

Key Benefits

1Authentic Knoll pieces with original specifications and warranties

2Made-to-order customization options

3Extensive, iconic product ranges for home and workplace

4In-stock/fast shipping options

5Financing and design support through showrooms and trade resources

Additional Product Information

Product Description

Knoll offers modern furniture design for home and office, featuring iconic pieces and collaborations with leading designers; products include chairs, tables, storage, and textiles, with options for customization and international showrooms; part of the MillerKnoll collective.

Target Market

Home furniture consumers; corporate/workplace buyers; educational, healthcare and government organizations; architects and designers

Unique Value Proposition

Authentic, designer-driven modern furniture with customization, strong warranty, and access to global showrooms and design support as part of the MillerKnoll collective

Technical Requirements

Not specified in the content

Pricing Model

Promotions and sales (e.g., 20% off during Dining Sale); financing available via Affirm; pricing details are shown on product pages for sale items but no general pricing is provided in the content

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