Landsat
Business Profile
Core Value Proposition
[Landsat] provides the longest continuous space-based record of Earth's land and data essential for informing decisions about resources and environment.
Target Customer
{"Government agencies (land managers, planners, policymakers)","Researchers","Educators","Environmental organizations","Urban planners","Water resource managers"}
Key Differentiator
Longest-running, decades-spanning open data archive of Earth's land since 1972; NASA/USGS joint program; 30-meter resolution imagery; free/open data policy since 2008; multiple Landsat missions including Landsat Next and Landsat 9.
Implementation Timeline
Data is immediately accessible when released; value accumulates over time as time-series are built; ongoing updates with Landsat Next/9 extend data availability.
Pain Points
- 1Need for long-term, consistent land-cover data to monitor natural resources and environmental change.
- 2Need open, broadly accessible data to support research, policy, and commercial use.
- 3Need reliable monitoring of land, water, urban development, ecosystems, and disaster-related hazards over time.
Key Features
- 1Long-term historical archive of Landsat imagery dating back to 1972
- 2Open data policy with high download volumes since data became free
- 3Global 30-meter resolution imagery from multiple Landsat missions (Next, 9, 8, etc.)
- 4Supporting data products and tools (NLCD, Data Access, Handbooks, Open Science)
- 5Upcoming Landsat Next initiative and continued data continuity
Target Customer Industries
Decision Makers
- 1Associate Director for Natural Hazards, U.S. Geological Survey (David Applegate)
- 2Chief Scientist, USGS EROS (Tom Loveland)
- 3Director, USGS Earth Resources Observation and Science Center (Pete Doucette)
- 4NASA Official: Chris Neigh
Client Results
- 1Open Landsat data policy led to a surge in image downloads (over 1 million in the first year after free release; over 20 million total since archive opened)
- 2NLCD-based Landsat data used to predict hurricane wind risk to homes and other structures
- 3Landsat’s 50-year record supports tracking the health of coastal ecosystems and monitoring water quality at the land–sea edge
Competitive Advantages
- 1Longest continuous record since 1972
- 2Open data policy enabling widespread use and economic activity
- 3Global 30-meter imagery across decades with data continuity
- 4NASA/USGS collaboration ensures reliability and continuity
- 5Rich ecosystem of supporting data products and educational resources
Key Benefits
Case Studies & Success Stories
Landsat NLCD-based hurricane risk prediction
Landsat-based National Land Cover Database data used to predict hurricane wind risk to homes and other structures.
Mapping Reservoirs for Better Water Management
Using data from Harmonized Landsat and Sentinel-2 (HLS), researchers developed an algorithm to better monitor reservoir water levels in the contiguous U.S.
At Land’s Edge – Tracking Coastal Ecosystem with Landsat
Landsat’s 50-year record helps scientists track the health of coastal ecosystems and monitor water quality at the land–sea edge.
Additional Product Information
Product Description
The joint NASA/USGS Landsat program provides the longest continuous space-based record of Earth’s land with open data access and satellite imagery, supporting land-resource management, environmental monitoring, and scientific research.
Target Market
Government agencies, land managers, policymakers, researchers, educators, and organizations involved in environmental monitoring, urban planning, agriculture, and water resource management.
Unique Value Proposition
Decades-long, open, global Landsat imagery archive with 30-meter resolution, continuously updated through multiple satellites, enabling informed decisions and economic activity.
Technical Requirements
No specific requirements stated in content; data is openly accessible and typically used with GIS tools.
Pricing Model
Free/open data since 2008; formerly sold images before image free release.
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