Île-de-France Mobilités

Business Profile

Core Value Proposition

[Île-de-France Mobilités] provides information, tariffs and tools to plan trips and purchase tickets across Île-de-France’s public transport network, including accessibility options and multi-modal travel planning.

Target Customer

Residents and visitors traveling in Île-de-France; travellers planning trips within Paris and its region; users seeking ticketing options and accessibility information.

Key Differentiator

Official, region-wide mobility authority offering centralized tariff information, multi-modal trip planning, and a broad suite of ticketing options (per-journey, passes, student/young person schemes) with app integration and accessibility services.

Implementation Timeline

Value available immediately via planning tools and app-based ticketing; information and services are accessible on the website and app in real time

Pain Points

1Difficulty choosing the right title or tariff for each trip
2Need for planning multi-modal trips across metro, RER, bus, tram, and other modes
3Accessibility considerations for travelers with mobility impairments, wheelchairs, strollers, or luggage

Key Features

1Trip planner / calculateur d'itinéraires
2Ticket purchasing via the mobile app or Navigo card
3Wide range of tickets and passes (per-journey, weekly/monthly/yearly Navigo passes, student and youth options, SMS ticket, etc.)
4Tariff information and pricing (including reduced/free fares and discounts)
5Accessibility information and services (assistance, accessible itineraries, PAM service, etc.)
6Plans and maps (PDF plans by line/sector) and route planning tools

Target Customer Industries

Client Results

1Not stated in provided content
2Potential outcomes include easier trip planning, cost management via Navigo, and improved accessibility for travelers

Competitive Advantages

1Official regional source for tariffs and route planning across Île-de-France
2Multiple payment options (per-journey tickets, passes, and app-based purchases)
3App integrations for purchasing and managing tickets (Navigo) and tariff planning
4Comprehensive accessibility services and guidance for travellers with mobility needs

Key Benefits

1Plan trips across multiple modes (metro, bus, tram, RER, train, bike, carsharing)

2Buy and manage tickets via app or Navigo

3Access a wide range of tariffs and passes, including reduced and student options

4Get accessibility information and services for travels

5Access PDFs of plans and line maps for offline planning

Additional Product Information

Product Description

Regional public transport information and ticketing platform providing travel planning, tariff details, and accessibility services for Île-de-France.

Target Market

Public transport users in Île-de-France, including residents, visitors, students, and travelers requiring accessibility considerations.

Unique Value Proposition

A centralized, official source for planning, tariffs, and multi-modal travel across the Île-de-France network with broad ticketing options and accessibility support.

Technical Requirements

Smartphone app required for ticket purchases and some tariff management; PDF plans available for download; online trip calculator available on site

Pricing Model

{"Pay-per-journey tickets from 1.60€ or more (per journey) via app or Navigo","Ticket Métro-Train-RER: 2.50€ à l’unité","Ticket Bus-Tram: 2.00€ à l’unité","Forfait Navigo Annuel: 88,80€ par mois (illimité toute l’année)","Forfait Navigo Mois: 88,80€ par mois (illimité)","Forfait Navigo Semaine: 31,60€ par semaine (illimité)","Forfait Navigo Jour: 12€ par jour (illimité)","Forfait imagine R Étudiant: 392,30€ par an","Forfait imagine R Scolaire: 392,30€ par an","Forfait imagine R Junior: 24,80€ par an","Ticket d’accès à bord SMS: 2,50€ à l’unité"}

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