LifterLMS
Business Profile
Core Value Proposition
LifterLMS provides an all-in-one WordPress LMS that lets you create, launch, and monetize online courses and memberships directly on your WordPress site.
Target Customer
{"Course Creators & Coaches","Companies","Schools","Nonprofits","Community Builders","Agencies","WordPress Pros"}
Key Differentiator
Single, tightly integrated WordPress LMS plugin with built-in course builder, social learning/community features, gamification, certifications, and a wide ecosystem of add-ons and bundles; strong support and a 30-day money-back guarantee.
Implementation Timeline
Launch your course site in minutes; 30-day money-back guarantee; demo options available; real-world results shown in testimonials within months
Pain Points
- 1Need to quickly launch a scalable online learning site on WordPress
- 2Require an integrated platform for course creation, enrollment automation, and monetization
- 3Want ready-made integrations and plugins for payments, marketing, and student management
Key Features
- 1Course Builder for multimedia content
- 2Community feature / private social learning
- 3Automation for enrollments, memberships, quizzes
- 4Certifications, badges, and reporting
- 5Payments and monetization (Stripe, PayPal, WooCommerce; bundles with advanced add-ons)
- 6Integrations with email marketing and forms tools; Sky Pilot Theme
- 7Private Areas, Course Cohorts, Advanced Quizzes, Assignments, Advanced Videos
Target Customer Industries
Decision Makers
- 1Co-founder & CEO
- 2CEO
Client Results
- 18.3 million+ enrollments
- 212.5 million+ courses & lessons completed
- 3186,900+ achievements awarded
- 4310,000+ certificates earned
- 5From $0 to $300,000 in revenue in less than 10 months
Competitive Advantages
- 1All-in-one WordPress LMS plugin (no reliance on multiple separate tools)
- 2Works with any well-coded WordPress theme; option to use Sky Pilot Theme
- 3Flexible pricing bundles and a money-back guarantee
- 4Strong support and a community around the product
- 5Core plugin is free and open source
Key Benefits
Case Studies & Success Stories
Shawn Hesketh case study
LifterLMS-enabled organization with 50,000+ students earning badges and certificates; learners can print/share completion verification to help get hired.
Sarah Lorenzen case study
Revenue growth from $0 to $300,000 in under 10 months using LifterLMS.
Nick Usborne testimonial
Uses LifterLMS as a customizable platform for delivering courses; emphasizes support and community; connections to Apple & The New York Times examples mentioned in broader testimonial.
Additional Product Information
Product Description
LifterLMS is a WordPress plugin that provides an all-in-one learning management system to create, host, and sell online courses and memberships with features like a course builder, community, gamification, certifications, and extensive add-ons.
Target Market
Individuals and organizations creating and selling online courses and memberships on WordPress (course creators, coaches, schools, companies, nonprofits, community builders, agencies, WordPress pros)
Unique Value Proposition
The only all-in-one WordPress-based LMS with a broad ecosystem of built-in features and add-ons, designed for quick setup, scalability, and flexible monetization, backed by strong support and a risk-free 30-day guarantee.
Technical Requirements
WordPress-powered website; domain name; hosting with WordPress installed
Pricing Model
Annual subscriptions with bundles (Earth, Universe, Infinity) and add-ons; all pricing in USD; 30-day money-back guarantee; Core plugin free and open source; 50% introductory pricing on first year; renewals at full price; 1- to unlimited-site allowances depending on bundle (Earth: 1 site, Universe: 5 sites, Infinity: unlimited sites); 30-day demo site for $1
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