Live365

Business Profile

Core Value Proposition

Live365 provides an all-in-one online radio broadcasting platform that makes it easy and affordable to create a legal internet radio station, distribute to major networks, monetize, and discover thousands of stations.

Target Customer

Broadcasters and radio stations of any size who want to create, manage, monetize, and distribute an online radio station; independent creators, talk radio networks, and niche/content stations.

Key Differentiator

An integrated solution offering hosting, licensing (coverage across US, Canada, Mexico, UK), distribution to TuneIn/iHeartRadio, and a built-in monetization program, all in one platform with a global reach and support.

Implementation Timeline

Sign up and start a station quickly via a 7-day free trial with no credit card required; immediate access to tools and distribution after starting

Pain Points

1Need for legal music licensing and royalty management for internet radio
2High upfront complexity and cost to start a legal online station
3Difficulty achieving wide distribution and monetization for online stations

Key Features

1Management interface to schedule events, create clockwheels, AutoDJ, analytics, and widgets
2Support for AAC or MP3 formats at any bitrate; live streaming via Icecast-compatible encoders
3Music licensing coverage in the United States, Canada, Mexico, and the United Kingdom
4Automatic distribution to Live365's directory plus TuneIn and iHeartRadio; option for TuneIn On Air or custom mobile apps
5Monetization program with ad revenue sharing; real-time and historical analytics; hosting and support

Target Customer Industries

Client Results

1Live365’s licensing and scalability reduce concerns about performance fees and music clearances
2Backup programming available in case of studio power failure
3Global reach and easy monetization through an integrated network

Competitive Advantages

1All-in-one platform for hosting, licensing, distribution, and monetization
2Built-in licensing coverage across multiple countries
3Distribution to major networks (TuneIn, iHeartRadio) and optional custom apps
4Monetization options and real-time analytics
5Proven scalability with support and back-up broadcasting options

Key Benefits

1Legal licensing and royalty coverage

2Easy station setup and management

3Monetization options and ad revenue sharing

4Broad distribution to major platforms and networks

5Robust hosting, analytics, and customer support

Case Studies & Success Stories

WZQR Liberty Radio (Southwest Florida) Case Study

Case #1

Customer praised Live365 for scalability and licensing, enabling talk programming without worrying about performance fees or music clearances; backup programming available during power outages. Highlights reliability and licensing as key benefits for their station.

Additional Product Information

Product Description

Live365 is an online radio broadcasting platform offering hosting, licensing, distribution, and monetization to create and manage internet radio stations, with access to a broad content directory and partner networks.

Target Market

Individuals and organizations seeking to launch or grow online radio stations, including independent broadcasters, talk networks, and niche/music stations.

Unique Value Proposition

The easiest and least expensive way to legally broadcast online with built-in licensing, broad distribution, monetization, and a scalable infrastructure supported by a dedicated team.

Technical Requirements

Stream formats: AAC or MP3 at any bitrate; live streaming via Icecast-compatible encoder; cloud-based playout and hosting; accessible via web, mobile apps, and smart devices

Pricing Model

Tiered packages with included licensing; 7-day free trial; ongoing promotions (e.g., 30% off for annual terms) and Premium Packages that bundle hosting, licensing, and distribution

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