Business Profile
L’Oréal Group provides the best of cosmetics innovation worldwide across makeup, skincare, haircare, and perfume, with a strong emphasis on quality, efficacy, safety, and ethical practices.
{"Global consumers of cosmetics","Suppliers and partners","Retailers and pharmacies","Professional beauty clients","Investors"}
Non-animal testing policy since 1989 (longstanding cruelty-free stance), extensive sustainability and supplier-ethics commitments with measurable audits, a vast global brand portfolio across divisions, and active investments in beauty tech and Open Innovation.
Not explicitly stated for value realization; several milestones referenced are from 2023 (audits, supplier evaluations) and regional operations established over time (e.g., Middle East since 1998; Morocco with 18+ brands).
Joint commitment to sustainable beauty initiatives in the Middle East
Showcasing beauty tech innovations at LEAP 2025
Support and recognition for women in science in the GCC region
Highlights sustainability initiatives and commitments
Strategic partnership for health and charity initiatives
Support and collaboration with UNESCO for women in science
MoU to promote Emiratisation in the UAE
Partnership for charitable healthcare initiatives
Global cosmetics leader offering a portfolio of brands across Consumer, Professional, Luxury, and Active cosmetics, with a commitment to quality, safety, non-animal testing, and sustainability. Regional operations include the Middle East and Morocco, with extensive brand distribution and a focus on beauty tech and Open Innovation.
Global consumers, retailers, pharmacies, professional beauty channels, and regional markets (e.g., Middle East, Morocco)
A comprehensive, ethically governed, and innovative global beauty platform combining a vast brand portfolio, rigorous safety and sustainability standards, cruelty-free testing commitments, and cutting-edge tech and open collaboration.
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