Lorem Picsum

Business Profile

Core Value Proposition

Lorem Picsum provides easy-to-use placeholder images for design and development by generating images based on size with options for specific image, seed, grayscale, and blur.

Target Customer

Web developers and designers needing quick placeholders for layouts and prototypes.

Key Differentiator

URL-based API offering multiple output variations (random image by size, specific image by id, seed-based consistency, grayscale and blur options, and image metadata endpoints) all without hosting images.

Implementation Timeline

Immediate; value is available as soon as you use the URL-based endpoints, with no setup required.

Pain Points

1Need quick, reliable placeholder images during UI prototyping and design iterations.
2Want deterministic images across sessions or pages (via seed or a specific id).
3Require simple, code-friendly integration with minimal setup.

Key Features

1Generate placeholder images by width and height (e.g., /{width}/{height}).
2Retrieve a specific image using /id/{image}/{width}/{height}.
3Use a seed to get the same random image every time (e.g., /seed/{seed}/...).
4Apply grayscale rendering with ?grayscale.
5Apply blur with ?blur (1-10) and combination with other options.
6Combine options for complex requests (e.g., specific id + grayscale + blur).
7List images via /v2/list with pagination (?page, ?limit).
8Get image details with /id/{id}/info or /seed/{seed}/info.
9Download formats by ending the URL with .jpg or .webp.
10Info header mentions Picsum-ID for image identification and EXIF metadata hints.

Target Customer Industries

1Technology

Decision Makers

1Frontend Developer
2UI/UX Designer
3Web Developer
4Product Designer

Client Results

1Faster UI prototyping with readily available placeholder images.
2Deterministic image output via seed or image id reduces inconsistency.
3Simplified integration without hosting or managing image assets.

Competitive Advantages

1No hosting required; images served via a CDN (Fastly) as noted by the site.
2Flexible options: random image by size, specific image by id, and seed-based reproducibility.
3Support for grayscale and blur effects, plus format options (.jpg, .webp).
4Pagination and image metadata endpoints for programmatic use.

Key Benefits

1Quick and easy placeholder images

2Deterministic results via seed or id

3Flexible image transformations (grayscale, blur)

4CDN delivery via Fastly

Additional Product Information

Product Description

A placeholder image service providing random or specific images via a URL-based API, with options for seed-based determinism, grayscale, blur, and alternative formats.

Target Market

Web developers and designers needing lightweight, quick placeholder images for websites and apps.

Unique Value Proposition

Simple, flexible, URL-based image placeholders with reproducible images and diverse options, without needing to host or manage image assets.

Technical Requirements

HTTP-based API; endpoints include /{width}/{height}, /id/{id}/{width}/{height}, /seed/{seed}/{width}/{height}; optional query params grayscale and blur; list and info endpoints at /v2/list, /id/{id}/info, /seed/{seed}/info; support for .jpg and .webp formats.

Pricing Model

Not disclosed in the provided content.

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