Majestic
Business Profile
Core Value Proposition
Majestic provides a comprehensive SEO backlink checker and link-building toolset that uses Link Intelligence data to help plan, analyze, and execute backlink campaigns to drive organic traffic and boost rankings.
Target Customer
{"SEO professionals","Marketing agencies","Domain traders","SEO consultants","Media analysts","Influencer discovery teams","Enterprise teams"}
Key Differentiator
Two indexes (Fresh Index and Historic Index) with massive backlink datasets, proprietary metrics (Trust Flow, Citation Flow, Topical Trust Flow), and a broad toolkit (Site Explorer, Link Context, Bulk Backlink Checker, API, OpenApps) plus data augmentation via Google Sheets plugin.
Implementation Timeline
Immediate onboarding possible with a free search to test capabilities; rapid value from on-demand extracts; Fresh Index data is updated frequently (last updated 9 minutes ago) and Historic Index data spans back to 2006, enabling quick start and ongoing analysis.
Pain Points
- 1Difficulty identifying high-quality backlinks and editorial opportunities
- 2Managing and analyzing large backlink datasets efficiently
- 3Need for reliable, historical backlink data and easy data export/integration
Key Features
- 1Site Explorer and Backlink/URL analysis
- 2Trust Flow, Citation Flow, and Topical Trust Flow metrics
- 3Fresh Index (up-to-date data) and Historic Index (long-term data)
- 4Link Context and related tools for context around links
- 5Bulk Backlink Checker and Campaign/Reporting features
- 6Author Explorer and other advanced tools (Pro tier)
- 7API access and OpenApps integration
- 8Google Sheets data augmentation plugin and browser plugins
- 9Data export to Excel, CSV, TSV
Target Customer Industries
Client Results
- 1Deeper backlink intelligence to improve campaign strategy
- 2Faster extraction and reporting of backlink data
- 3Ability to integrate Majestic data into custom workflows via API and Google Sheets
Competitive Advantages
- 1Massive-scale backlink datasets (Fresh and Historic indexes with billions of URLs)
- 2Specialized metrics for link quality and topical relevance (Trust Flow, Citation Flow, Topical Trust Flow)
- 3Broad suite of tools (Site Explorer, Link Context, Clique Hunter, etc.)
- 4API access and OpenApps for building custom workflows
- 5Data augmentation and seamless integration with Google Sheets
- 6Flexible pricing with monthly/annual plans and a money-back guarantee
Key Benefits
Case Studies & Success Stories
Testimonial: Type A Media
Ross Tavendale from Type A Media highlights Majestic for unparalleled data depth, easy data extraction, and strong Google Sheets data augmentation integration.
Additional Product Information
Product Description
SEO Backlink Checker & Link Building Toolset featuring Site Explorer, backlink analytics, Trust Flow/Citation Flow/Topical Trust Flow, Link Context, two data indexes (Fresh and Historic), data export, API access, and integration tools.
Target Market
SEO professionals, agencies, domain traders, consultants, media analysts, influencer discovery teams, and enterprise customers seeking backlink intelligence and SEO data integration.
Unique Value Proposition
Majestic uniquely combines massive-scale backlink data (Fresh and Historic indexes) with proprietary link quality metrics and an extensible toolkit (including API and Google Sheets augmentation) to enable precise backlink strategy and scalable data-driven workflows.
Technical Requirements
Internet connection required; browser plugins available; Google Sheets data augmentation plugin; API access via OpenApps; various plan-specific resource allowances
Pricing Model
Plans include LITE, PRO, and API with monthly and annual billing; examples: Lite at $49.99/month (or $499.99/year) and Pro at $99.99/month (or $999.99/year). Full API and higher-tier options exist with increasing data allowances. 7-day money-back guarantee for new Lite and Pro subscriptions. Payment methods include Visa, American Express, Mastercard, Paypal, and Bank Transfers (for annual plans).
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