MarketResearch.com
Business Profile
Core Value Proposition
MarketResearch.com provides market research reports and industry analysis.
Target Customer
Businesses, consultants, investors seeking market intelligence; academic institutions via MarketResearch.com Academic; researchers and students (via Academic subscription).
Key Differentiator
A large, multi-publisher marketplace offering 410 publishers and 1.61M+ reports (with 80K+ new reports added each month), plus an integrated procurement option (Profound.com) and tailored search/alerts for ongoing needs.
Implementation Timeline
Not specified in the provided content.
Pain Points
- 1Difficulty locating comprehensive market intelligence across many publishers quickly.
- 2Managing costs and scope when acquiring market research content.
- 3Need for up-to-date insights and easy access to reports and related educational materials.
Key Features
- 1Catalog includes 410 publishers and 1.61M+ reports
- 2New reports added at 80K+ per month
- 3Industry-focused report categories (e.g.,Consumer Goods, Food & Beverage, Manufacturing, Pharmaceuticals, Technology, Energy, etc.)
- 4MarketResearch.com Academic with campus-wide IP authentication and unlimited downloads for subscriptions
- 5Research Assistance and Research for Students access
- 6Alerts for new reports and trends
- 7Option to purchase only specific sections/chapters via Profound.com
- 8Account management, order history, and customer support
Target Customer Industries
Decision Makers
- 1Research Specialist
- 2Librarian
- 3Professor
- 4Student
Client Results
- 1Access to a broad and deep set of market insights across industries
- 2Time savings in locating and validating relevant reports (e.g., 'saves us days of valuable research time')
- 3Timely updates and alerts on new reports and trends
- 4Improved ability to verify market size and benchmarks with top-line reports
Competitive Advantages
- 1Extensive publisher network and large catalog
- 2Up-to-date content with high volume of new reports each month
- 3Flexibility to purchase only needed content sections
- 4Dedicated account management and customer support
- 5Educational access through MarketResearch.com Academic
Key Benefits
Case Studies & Success Stories
Harley-Davidson testimonial
Customer highlights a dedicated research specialist and regular, timely updates on new reports relevant to projects.
Parthenon-EY case study
Notes breadth and depth of MarketResearch.com content; emphasizes time savings and value from comprehensive reports.
DDB case study
Advertising agency relies on a broad, cross-industry, global report platform for quick access to useful insights.
Lifetime Products, Inc. case study
Describes breadth and depth as helping verify market size estimates and saving valuable research time.
The Hanover Insurance Group case study
Describes MarketResearch.com as a comprehensive resource delivering top-line market research and timely support.
Green Guard Industry Ltd case study
Notes data quality and staff responsiveness in helping find exactly what was needed.
Additional Product Information
Product Description
A marketplace providing market research reports and industry analysis across products, markets, companies, industries, and countries, with access to hundreds of publishers, a vast catalog (1.61M+ reports), and tools such as research assistance, academic subscriptions, and alerting.
Target Market
Businesses, consultants, investors seeking market intelligence; higher education institutions via MarketResearch.com Academic; researchers and students.
Unique Value Proposition
One-stop marketplace for market intelligence from hundreds of publishers, with flexible content purchase (including section-level access), curated support, and alerts, plus an academic subscription option.
Technical Requirements
Academic access with campus-wide IP authentication; online access via login; standard account management and search capabilities.
Pricing Model
Pricing is shown for individual reports (examples: USD $12,000; $4,750; $1,205; $295; $175; $129). The Academic offering provides a subscription model for higher education institutions. Profound.com offers a procurement service with 'Budget Smart' options to purchase sections and receive guidance from account management.
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