Medium
Business Profile
Core Value Proposition
Medium provides a publishing platform for reading, writing, and monetizing content, including membership access and a Partner Program for earnings.
Target Customer
Readers, writers, editors, and publishers who use Medium to read, publish, and manage content.
Key Differentiator
Integrated ecosystem combining reader access, authoring tools, publication management, and revenue sharing through the Medium Partner Program.
Implementation Timeline
Nominations: after submitting a Boost nomination, expect a response within 24-36 hours; cap of 20 nominations per month; published stories boosted automatically if selected on schedule
Pain Points
- 1Limited access to a broad library of stories without ads (addressed by the Medium Membership with unlimited, ad-free access).
- 2Limited opportunities to earn money from writing on platforms (addressed by the Medium Partner Program with an earnings dashboard).
- 3Cumbersome publishing workflows and distribution across multiple publications (addressed by Publications management and distribution guidelines).
Key Features
- 1Sign in or sign up via social accounts or email
- 2Medium Membership with unlimited, ad-free access to stories
- 3Medium Partner Program with earnings dashboard and payouts
- 4Publications: create, manage, publish, and submit stories to publications
- 5Story editor with support for images and topics; writing and editing tools
- 6Boost Nomination Pilot features for curation and nominations
- 7Content distribution guidelines and audience reach features
Target Customer Industries
Decision Makers
- 1Publication Editor
- 2Writer
- 3Author
Client Results
- 1Payouts available via the Partner Program dashboard; payouts for the previous month by the 10th of the following month
- 2Boost nominations: responses from curation within 24-36 hours; status checks available
Competitive Advantages
- 1Monetization through a built-in Partner Program with an earnings dashboard
- 2Unlimited, ad-free reader access with Medium Membership
- 3End-to-end content creation, publication, and distribution tools in one platform
Key Benefits
Additional Product Information
Product Description
Medium is a publishing platform where people can read important, insightful stories on topics that matter and publish their own stories, with features for readers, writers, publications, and monetization through the Partner Program.
Target Market
Individuals who read and write on Medium, including authors, editors of publications, and publishers who manage content on Medium
Unique Value Proposition
Medium combines a seamless writing experience, wide reader reach, and built-in monetization with subscription access, all in one platform.
Technical Requirements
Email-based sign-in (no password support); optional login via social accounts; CSV or TXT import for email subscriber lists with Email Import Terms of Use; enabling cookies and third-party cookies for login; verification emails required for sign-in
Pricing Model
Membership-based subscription for unlimited access; pricing details not provided in content
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