Mesnice Kanurić

Business Profile

Core Value Proposition

Mesnice Kanurić provides high-quality, traditionally processed meats from local production, ensuring healthy and flavorful products for consumers.

Target Customer

Local consumers in Zagreb, including both individual customers and institutions such as restaurants, hotels, bakeries, schools, and medical facilities.

Key Differentiator

Mesnice Kanurić uses traditional methods over 100 years old for processing and drying meats, without artificial preservatives, ensuring authentic taste and quality.

Implementation Timeline

Customers can see immediate value from the first purchase, with continuous quality assurance in subsequent orders.

Pain Points

1Lack of access to high-quality, traditionally processed meat products.
2Desire for healthy meat from locally sourced, well-treated animals.
3Need for reliable meat suppliers for catering and institutions.

Key Features

1Traditional meat processing techniques using natural ingredients.
2Exclusive use of local, self-produced or locally sourced meat.
3Compliance with HACCP food quality and safety standards.
4A variety of meat products including pork, beef, lamb, poultry, and cured meats.
5Adaptability to specific needs of catering and institutional clients.

Target Customer Industries

Decision Makers

1Restaurant Manager
2Catering Coordinator
3Hotel Purchasing Manager
4Institutional Food Service Director

Client Results

1Provision of high-quality and healthy meat products.
2Increased customer satisfaction and loyalty due to product quality.
3Successful partnerships with local institutions and catering services.

Competitive Advantages

1Commitment to traditional processing methods.
2Use of locally sourced, uncontaminated ingredients.
3Strong local presence and established reputation since 1986.

Key Benefits

1Access to traditionally processed, healthy meat products.

2Support for local agriculture and traditional methods.

3Reliable supply for institutional and catering needs.

Additional Product Information

Product Description

Mesnice Kanurić specializes in the production and processing of high-quality meats using traditional methods, serving both individual customers and institutions.

Target Market

Local consumers and institutions in and around Zagreb seeking quality meat products.

Unique Value Proposition

Mesnice Kanurić's dedication to traditional processing methods and local sourcing ensures unparalleled meat quality and authenticity.

Technical Requirements

Adherence to HACCP food safety standards.

Pricing Model

Competitive pricing with a focus on value for money, offering high-quality meat at prices comparable to less controlled alternatives.

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