Mintel Solutions (On-Demand, Consulting, and Integrations)

Business Profile

Core Value Proposition

Mintel Solutions (On-Demand, Consulting, and Integrations) provides market intelligence and consumer research to help brands predict trends and drive growth.

Target Customer

Ambitious brands and business leaders seeking consumer insights and market predictions; marketing, product, and strategy decision-makers who need actionable recommendations

Key Differentiator

Integrated three-solution platform (On-Demand, Consulting, Integrations) with daily-updated insights, industry-specific intelligence, and a proprietary trend framework (seven Mintel Trend Drivers) to translate data into strategic action

Implementation Timeline

On-Demand insights available immediately; Consulting and Integrations timelines vary by engagement and scope

Pain Points

1Uncertainty about evolving consumer behaviours and market dynamics
2Difficulty turning data into actionable growth strategies and innovative product ideas
3Need to embed market intelligence into existing workflows and systems without disruption

Key Features

1On-Demand: dynamic, daily-updated insights platform
2Consulting: customised growth strategies with capabilities in Innovation Strategy, Market Expansion, and Consumer Demand
3Integrations: Mintel data and insights embedded into clients' ecosystems
4Mintel Spotlight: access to free insights, articles, podcasts, and downloads
5Industry-specific intelligence and method-driven analysis
6Mintel Store: immediate access to individual reports

Target Customer Industries

Decision Makers

1Director of Insights | Consumer Trends
2Associate Director | EMEA
3Director of Trends | APAC
4Consumer Trends Analyst
5Director of Insights | Food & Drink
6Senior Director | Food & Drink
7Principle Analyst | Food & Drink
8Senior Insights Consultant | Black Swan Data

Client Results

1Predictive insights to identify opportunities and guide growth
2Tips and strategies to stimulate consumer demand and innovation
3Tailored guidance to expand into new markets and optimize product development

Competitive Advantages

1Three-in-one platform combining daily insights, bespoke consulting, and seamless integrations
2Daily-updated dynamic insights ensure timely decision-making
3Industry-specific intelligence supported by expert analysis
4Proprietary methodology anchored by the Mintel Trend Drivers

Key Benefits

1Predict consumer signals and turning them into opportunities

2Drive growth, market expansion, and competitive advantage

3Inform and accelerate innovation and product development

4Embed insights directly into existing systems and workflows

Additional Product Information

Product Description

A comprehensive suite of market intelligence offerings including a live, daily-updated insights platform, customized consulting services, and integrations to embed Mintel insights into clients' ecosystems.

Target Market

Ambitious brands and organizations seeking consumer insights, trend predictions, and growth strategies across multiple industries

Unique Value Proposition

An integrated, end-to-end market intelligence solution that blends real-time insights, expert guidance, and seamless data integration, underpinned by a robust trend methodology

Technical Requirements

Integrations to embed Mintel data into clients' ecosystems; no specific technical requirements disclosed

Pricing Model

Pricing details not disclosed; offerings include On-Demand access, Consulting engagements, and Mintel Store reports

Companies Solving Similar Problems

Based on matching: problems solved, target roles, key features, industries

Y Combinator

Y Combinator helps startups make something people want by providing early-stage funding, mentorship, and a strong network.

Technology

E-commerce

goQR.me QR Code Generator

goQR.me QR Code Generator provides free QR code creation for commercial and print usage, including logo-enabled codes and vector exports (EPS/SVG) for high-quality print.

Marketing

Advertising

Dell Technology Solutions

Dell provides technology solutions, services, and support, offering a wide range of products including laptops, desktops, servers, storage, monitors, gaming accessories, and more.

Healthcare

Finance

JBITSS Technology Solutions

Providing comprehensive technology solutions tailored to business needs.

Technology

Finance

Design and Development Services

Umuzi Digital provides comprehensive design, product development, and strategic digital support at a fraction of the cost, enabling businesses to enhance their performance and grow.