Mobily Plans and Offers for Mobile & Internet
Business Profile
Core Value Proposition
Mobily Plans and Offers for Mobile & Internet provides mobile and internet plans and services to consumers and businesses in Saudi Arabia, including postpaid and prepaid mobile plans, home fiber internet, devices, and IoT/enterprise solutions.
Target Customer
Personal customers seeking mobile and internet services; business customers including SMEs and wholesale clients seeking mobility, fiber/internet, IoT, and cloud/enterprise solutions.
Key Differentiator
RAQI premium package with unlimited usage and no restrictions, plus a broad portfolio spanning consumer mobile, home fiber, IoT, cloud, and enterprise services under a single brand.
Implementation Timeline
Not specified
Pain Points
- 1Need for flexible, unlimited data/minutes and social media access in mobile plans.
- 2Desire for data carryover and value-added features (social media, roaming, eSIM).
- 3Preference for a single provider offering mobile, fiber internet, IoT and enterprise services.
Key Features
- 1Postpaid and Prepaid mobile plans with data, minutes and social media allocations.
- 2Home Fiber internet (Mobily Home Fiber) with multiple speed tiers.
- 3eSIM options and the ability to switch/transfer/replace eSIM.
- 4IoT and enterprise offerings (FMS Fleet Management, POS, M2M, hosting/cloud, cybersecurity, SD-WAN, etc.).
- 5Mobily App for account management and service control.
Target Customer Industries
Client Results
- 1Not specified in the provided content
Competitive Advantages
- 1Comprehensive, single-vendor portfolio including mobile, fiber, IoT, cloud, and enterprise services.
- 2RAQI premium plan with unlimited usage.
- 3Flexible pricing alongside prepaid/postpaid options and eSIM availability.
Key Benefits
Additional Product Information
Product Description
A telecom product line offering mobile plans (Prepaid and Postpaid), fiber home internet, IoT/enterprise solutions, devices, and business apps for consumer and business customers in Saudi Arabia.
Target Market
Consumers seeking mobile and internet services and businesses including SMEs and wholesale clients seeking mobility, IoT, cloud and enterprise services.
Unique Value Proposition
An integrated ecosystem of mobile, fiber, IoT, cloud, and enterprise services with flexible, feature-rich plans (including RAQI) and self-service management through Mobily’s app and online channels.
Technical Requirements
Some pages require JavaScript to render; cookies are used; Mobily app available for management.
Pricing Model
Pricing is shown as SAR per month for various Postpaid plans (examples: Postpaid 65 at 74.75 SAR/month; Postpaid 100 at 115 SAR/month; Postpaid 200 at 230 SAR/month; Postpaid 300 at 345 SAR/month; Postpaid 400 at 460 SAR/month) and as monthly prepaid bundles. eSIM pricing example: eSIM50 at 57.5 SAR/month.
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