Mood Media Solutions

Business Profile

Core Value Proposition

Mood Media provides immersive audiovisual and digital media solutions (music, digital signage, AV systems, scent marketing, and related services) to activate spaces, connect physical and digital experiences, and drive business results for brands across locations.

Target Customer

Franchise operators and franchisors, multi-location retailers, restaurants, hospitality brands, healthcare facilities, automotive and grocery brands, and other businesses seeking consistent, scalable in-store experiences across locations.

Key Differentiator

Single digital media platform that combines music, digital signage, messaging, AV, and advertising with centralized control and analytics; industry-specific franchise support; AI-powered messaging (Copilot) and Mood Mix content; global scale (150+ countries, 500K locations).

Implementation Timeline

Not explicitly stated in the provided content. onboarding resources are described (webinars, online tutorials, and on-site training) but exact implementation timelines are not specified.

Pain Points

1Inconsistent brand experiences across multiple locations/franchises
2Difficulty coordinating content and messaging across locations while maintaining brand standards
3Need to engage customers effectively in-store and drive sales/dwell time with data-driven insights

Key Features

1Music for Business with licensed content and AI-powered messaging (Copilot) for personalized audio promotions
2Digital Signage with content management and dynamic visuals
3AV Systems design and installation including Drive-Thru solutions
4Audio Messaging for targeted campaigns and promotions
5Scent Marketing to influence dwell time and brand perception
6Retail Media Advertising and centralized Mood Mix playback for multi-location control
7Mood Media Player and mobile app for centralized, offline-capable music playback

Target Customer Industries

Decision Makers

1Franchise Executive
2Franchisor
3Franchisee
4Head Manager
5Marketing Specialist
6Proprietor/Musician

Client Results

1In-store atmosphere and experience linked to shopper behavior (e.g., 78% of shoppers say atmosphere factors into in-store purchases)
2Potential increases in dwell time and guest engagement from sensory marketing (e.g., 40% increase in dwell time reported in some studies; 64% increase in engagement in digital signage studies)
3Sales and conversion improvements associated with digital signage and immersive experiences (e.g., up to ~31% sales lift from digital signage studies)
4Increased guest spending linked to pleasant ambient scents (up to 20-30% in some studies)
5Personalized experiences and data-driven insights through integrated media and analytics

Competitive Advantages

1Integrated, multi-solution platform (music, digital signage, AV, scent, messaging) across locations
2Centralized control for multi-location businesses with local customization options
3Licensed music and content to reduce legal risk for franchises
4AI-powered messaging tools (Copilot) and Mood Mix for personalized communications
5Global reach (150+ countries) with case studies across multiple industries
6Franchise-focused support with onboarding, dedicated account management, and content governance

Key Benefits

1Brand consistency across all locations

2Enhanced customer engagement and dwell time

3Increased sales opportunities through targeted, personalized messaging

4Cost and content governance via centralized control and licensing

5Data-driven insights to optimize cross-location strategies

6Energy management and potential cost savings through device control

Case Studies & Success Stories

The North Face Experience study

Case #1

Not provided in the content

SCHEELS Experience study

Case #2

Not provided in the content

Primark Experience study

Case #3

Not provided in the content

HOFF Experience study

Case #4

Not provided in the content

FryDay Experience study

Case #5

Not provided in the content

Caribou Coffee Experience study

Case #6

Not provided in the content

Ace Hardware Great Lakes, MI - Experience study

Case #7

Not provided in the content

Ace Hardware Seaboard Raleigh, NC - Experience study

Case #8

Not provided in the content

Goodwill - Experience study

Case #9

Not provided in the content

Burger King - Experience study

Case #10

Not provided in the content

Additional Product Information

Product Description

Integrated in-store media platform offering music for business, digital signage, AV systems, audio messaging, scent marketing, and related services designed to activate spaces and optimize the customer experience.

Target Market

Multi-location brands, franchises, retailers, restaurants, hospitality venues, healthcare providers, automotive and grocery brands seeking unified, scalable customer experiences across locations.

Unique Value Proposition

Mood Media delivers a centralized, licensed, and data-driven in-store experience across locations through a single platform that combines music, signage, messaging, AV, and scent, with franchise-focused onboarding and global scalability.

Technical Requirements

Requires Mood:Media Player; compatible iOS or Android device for content control; internet connectivity for most features; licensing for music and content; content scheduling and management via Mood platforms (Harmony, Mood Control Site, etc.)

Pricing Model

Plans include Engage Plan, Signature Plan, and Fundamentals Plan with monthly subscriptions. A contingent 50% discount offer for the first four months was listed for a specific AMEX landing page (valid through 2024-06-30). Plans emphasize centralized control, extensive music selection, ad-free/licensed content, explicit filtering, and multi-location management.

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