Moomin Official Site & Licensing
Business Profile
Core Value Proposition
Moomin Official Site & Licensing provides access to the official Moomin universe, including characters, stories, licensing information, and merchandise through the Moomin brand site.
Target Customer
Moomin fans and families seeking official content, stories, news, and licensed merchandise; potential licensing partners and retailers.
Key Differentiator
Moomin Characters Oy Ltd owns full rights to all texts and images and operates official licensing, content, and merchandise through a centralized, multi-language platform.
Implementation Timeline
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Pain Points
- 1Finding authentic Moomin content and merchandise from an official source.
- 2Accessing genuine licensing information and partner opportunities.
- 3Discovering news, events, and exhibitions related to the Moomin universe in one place.
Key Features
- 1Official Moomin content and character information
- 2Licensing information and partnership details
- 3Shop for licensed Moomin products
- 4News, events, and places related to Moominvalley
- 5Explore Moominvalley and characters with interactive content
Target Customer Industries
Decision Makers
- 1Licensing Manager
- 2Brand Manager
- 3Marketing Manager
- 4Business Development Manager
Client Results
- 1Not specified in provided content
Competitive Advantages
- 1Ownership of full rights to all texts and images by Moomin Characters Oy Ltd
- 2Official licensing channel and direct access to licensing information
- 3Unified platform for content, news, events, and shop
- 4Multi-language site catering to a global audience
Key Benefits
Additional Product Information
Product Description
Official Moomin brand site featuring characters, licensing information, news, events, and licensed merchandise (shop) for fans and partners.
Target Market
Moomin fans, families, educators/curators (exhibitions), and potential licensing/retail partners
Unique Value Proposition
Official, rights-cleared Moomin content and licensing ecosystem managed by the rights holder, offering authentic content, merchandise, and partner opportunities in one platform.
Technical Requirements
Not specified in the provided content
Pricing Model
Not specified in the provided content
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