Music Business Worldwide (MBW)
Business Profile
Core Value Proposition
Music Business Worldwide provides news, jobs and analysis for the global music industry
Target Customer
Music industry professionals, including executives, managers, marketers, label staff, artists and promoters; job seekers within the music industry; and platforms needing industry insights
Key Differentiator
Specialized, industry-focused coverage combining news, interviews, analysis and job listings, plus MBW+ premium content and a free daily newsletter with a large professional audience
Implementation Timeline
Value is available immediately via MBW's free daily newsletter and job postings; ongoing updates and premium content through MBW+
Pain Points
- 1Keeping up with fast-moving music industry news and trends
- 2Finding relevant job opportunities within the music industry
- 3Accessing in-depth insights and viewpoints from industry leaders
Key Features
- 1News coverage
- 2Interviews and profiles (including industry leaders and influencers)
- 3Analysis and explainers (e.g., MBW Explains, MBW Reacts, MBW Views)
- 4MBW+ premium subscription
- 5MBW Jobs listings
- 6Daily newsletter and alert emails
- 7Podcasts and special features
Target Customer Industries
Decision Makers
- 1Senior Manager – Financial Planning & Analysis
- 2Head of Business Development
- 3Data Analytics Developer
- 4Label Business Development Manager – SoundOn
- 5Vice President of Marketing
- 6Head of Royalties
- 7Senior Digital Commercial Manager, International
- 8International Marketing Manager
- 9Associate Attorney (Transactional & Litigation)
- 10Integration Manager
Client Results
- 1EVEN partnered with Too Lost to bring direct-to-fan sales to 400,000 artists and labels, extending EVEN's reach to 500,000 artists across 3,000+ labels and distributors in more than 110 countries
Competitive Advantages
- 1Clear industry focus on music, providing targeted news and insights
- 2Combination of news, interviews, analysis, and recruitment opportunities
- 3Large, engaged audience (e.g., over 60,000 industry professionals rely on MBW's daily newsletter)
- 4Free daily newsletter plus MBW+ premium content and exclusive features
Key Benefits
Case Studies & Success Stories
EVEN partners with Too Lost to bring direct-to-fan sales to 400,000 artists and labels
Partnership expands EVEN's reach to 500,000 artists across 3,000+ labels and distributors in more than 110 countries
Additional Product Information
Product Description
News, jobs and analysis for the global music industry
Target Market
Music industry professionals and organizations seeking up-to-date news, strategic analysis, and recruitment opportunities in the music ecosystem
Unique Value Proposition
Niche, authoritative coverage of the music business that blends news, interviews, analysis and job opportunities, plus a premium subscription and a high-value daily newsletter
Technical Requirements
Web access required; signup for MBW's daily newsletter; optional MBW+ subscription; unsubscribe from promotional emails available
Pricing Model
Free MBW daily newsletter; MBW+ premium subscription for additional content; MBW may send promotional emails with an opt-out option
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