Music Business Worldwide (MBW)

Business Profile

Core Value Proposition

Music Business Worldwide provides news, jobs and analysis for the global music industry

Target Customer

Music industry professionals, including executives, managers, marketers, label staff, artists and promoters; job seekers within the music industry; and platforms needing industry insights

Key Differentiator

Specialized, industry-focused coverage combining news, interviews, analysis and job listings, plus MBW+ premium content and a free daily newsletter with a large professional audience

Implementation Timeline

Value is available immediately via MBW's free daily newsletter and job postings; ongoing updates and premium content through MBW+

Pain Points

1Keeping up with fast-moving music industry news and trends
2Finding relevant job opportunities within the music industry
3Accessing in-depth insights and viewpoints from industry leaders

Key Features

1News coverage
2Interviews and profiles (including industry leaders and influencers)
3Analysis and explainers (e.g., MBW Explains, MBW Reacts, MBW Views)
4MBW+ premium subscription
5MBW Jobs listings
6Daily newsletter and alert emails
7Podcasts and special features

Target Customer Industries

Decision Makers

1Senior Manager – Financial Planning & Analysis
2Head of Business Development
3Data Analytics Developer
4Label Business Development Manager – SoundOn
5Vice President of Marketing
6Head of Royalties
7Senior Digital Commercial Manager, International
8International Marketing Manager
9Associate Attorney (Transactional & Litigation)
10Integration Manager

Client Results

1EVEN partnered with Too Lost to bring direct-to-fan sales to 400,000 artists and labels, extending EVEN's reach to 500,000 artists across 3,000+ labels and distributors in more than 110 countries

Competitive Advantages

1Clear industry focus on music, providing targeted news and insights
2Combination of news, interviews, analysis, and recruitment opportunities
3Large, engaged audience (e.g., over 60,000 industry professionals rely on MBW's daily newsletter)
4Free daily newsletter plus MBW+ premium content and exclusive features

Key Benefits

1Up-to-date industry news and insights

2Access to job postings and recruitment opportunities

3Premium content through MBW+

4Direct-to-inbox daily updates with a broad industry reach

Case Studies & Success Stories

EVEN partners with Too Lost to bring direct-to-fan sales to 400,000 artists and labels

Case #1

Partnership expands EVEN's reach to 500,000 artists across 3,000+ labels and distributors in more than 110 countries

Additional Product Information

Product Description

News, jobs and analysis for the global music industry

Target Market

Music industry professionals and organizations seeking up-to-date news, strategic analysis, and recruitment opportunities in the music ecosystem

Unique Value Proposition

Niche, authoritative coverage of the music business that blends news, interviews, analysis and job opportunities, plus a premium subscription and a high-value daily newsletter

Technical Requirements

Web access required; signup for MBW's daily newsletter; optional MBW+ subscription; unsubscribe from promotional emails available

Pricing Model

Free MBW daily newsletter; MBW+ premium subscription for additional content; MBW may send promotional emails with an opt-out option

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