MutualArt
Business Profile
Core Value Proposition
MutualArt provides art market data and insights, including auction results, price databases, exhibitions, news, and artist analysis for collectors, professionals, and art lovers.
Target Customer
Art collectors; galleries, dealers, auction houses; museums; art professionals; and general art enthusiasts
Key Differentiator
{"Price Database with detailed sales records for over 887,000 artists spanning more than two decades of past auction results","Integrated MyCollection system with an internal database of over 887,000 artists","Online Art Appraisal by experienced IFAA-accredited professionals within 72 hours"}
Implementation Timeline
Online Personal Alerts available immediately after signup; online appraisals delivered within 72 hours; ongoing value from continuous access to data and alerts
Pain Points
- 1Difficulty accessing comprehensive, historical auction data and price histories for many artists
- 2Keeping track of exhibitions, auctions, and press coverage for followed artists
- 3Managing and valuing a personal art collection efficiently with alerts and analytics
Key Features
- 1Auction Lot Search and Auction Results with detailed results for millions of lots
- 2Price Database with historical sales records for 887,000+ artists and decades of data
- 3Artist Discovery and Recommendations (filters by media, style, movement, nationality, activity period)
- 4Exhibitions & Galleries Directory (information on exhibitions, galleries, and artists behind them)
- 5Online Art Appraisal (72-hour appraisals by IFAA-accredited professionals) and Market Alerts
Target Customer Industries
Decision Makers
- 1Art Collector
- 2Gallery Director / Gallery Owner
- 3Auction House Professional
- 4Art Market Analyst
Client Results
- 1Access to comprehensive auction history and price data to inform purchasing and bidding decisions
- 2Timely market alerts for exhibitions, auctions, and press coverage of followed artists
- 3Ability to manage and organize an art collection online and obtain professional appraisals quickly
Competitive Advantages
- 1Extensive, searchable price history and auction results database (over 887k artists, 20+ years of data)
- 2Integrated collection management (MyCollection) paired with a broad artist database
- 3Fast online appraisals by IFAA-accredited professionals (72 hours)
- 4Personalized alerts and advanced artist discovery tools for proactive market monitoring
Key Benefits
Case Studies & Success Stories
MutualArt helps collectors stay informed and bid with confidence
User testimonials describe daily notifications of upcoming sales, access to past sales data, and overall support in monitoring the art market to inform decisions.
Enhanced research and pricing decisions for personal collections
Testimonials highlight research capabilities, pricing data, and responsive personal support as key benefits of using MutualArt.
Additional Product Information
Product Description
MutualArt offers art market data, auction results, exhibitions, news, and analysis for 850k+ artists, including tools like Market Analysis, Artist Performance, Online Art Appraisal, Sell Your Art, Market Alerts, Auction Price Database, and MyCollection.
Target Market
Art collectors, galleries, dealers, museums, auction houses, and art professionals seeking market data, price histories, and collection management.
Unique Value Proposition
A one-stop, data-rich platform delivering comprehensive price histories, artist performance analytics, exhibition data, and professional appraisals, paired with integrated collection management and personalized alerts.
Technical Requirements
Web-based service requiring user account; uses cookies; requires internet access; 72-hour online appraisal workflow; 1-month free trial for Personal Alerts
Pricing Model
Subscription-based access with a 1-month free Personal Alerts trial and a 30-day free trial for Personal Alerts
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