NicoNico (ニコニコ)
Business Profile
Core Value Proposition
"NicoNico" provides a video and live broadcasting platform that maximizes interactivity.
Target Customer
Content creators and audience for online video/live broadcasts; event organizers; educational institutions; publishers and media partners; companies and public organizations leveraging online events and digital content.
Key Differentiator
Nicely integrated ecosystem combining an interactive video/live platform (NicoNico), VR-enabled communication (Virtual Cast), and multiple content/distribution services (e.g., BOOK☆WALKER, ニコニコ漫画, dマガジン/dブック-related platforms) under one company.
Implementation Timeline
Not specified in the provided content.
Pain Points
- 1Need for highly interactive video and live streaming experiences.
- 2Support and empowerment of creators to distribute and monetize content.
- 3Consolidated content distribution and related services (books, manga, apps) under a single provider.
Key Features
- 1NicoNico: interactive video and live streaming platform.
- 2クリエイターサポート (Creator Support) and related services.
- 3イベント運営・主催サポート (e.g., large-scale events such as ニコニコ超会議).
- 4電子書籍関連サービス: BOOK☆WALKER, ニコニコ漫画, 読書メーターの開発・運用.
- 5電子書籍取次事業: 出版社→ストア間のデータ納品・流通支援.
- 6技術・開発: ドワンゴの技術力を活かしたサービス展開・研究開発.
Target Customer Industries
Competitive Advantages
- 1インタラクティブ性を最大化した動画・生放送体験の提供。
- 2VRを活用したコミュニケーション領域の拡張（バーチャルキャスト）。
- 3多様なコンテンツ配信サービスと連携した総合プラットフォーム。
- 4大規模イベントの企画・運営実績とケーススタディの存在。
Key Benefits
Case Studies & Success Stories
【ニコニコ超会議2023】日本精工株式会社様
ニコニコ超会議に関する事例（Clients Voice）。
【ニコニコ超会議出展＋ニコニコ公式生放送】 株式会社セブン＆アイ・クリエイトリンク様
ニコニコ超会議出展と公式生放送の事例（Clients Voice）。
【ニコニコ生放送】 株式会社三和交通様
ニコニコ生放送の活用事例（Clients Voice）。
【ニコニコバスツアー】 高知県観光振興部観光政策課様
バスツアーのプロモーション/イベント活用事例（Clients Voice）。
Additional Product Information
Product Description
ウェブサービスとしての動画・生放送プラットフォームを提供し、VR連携やクリエイターサポート、イベント運用、電子書籍関連サービスを展開している。
Target Market
クリエイターおよびイベント主催者、教育機関、出版社・書店、企業・自治体、動画・メディアの運用者・プロデューサー
Unique Value Proposition
動画・生放送の高いインタラクティブ性とVRを活用した新しいコミュニケーション手段を組み合わせ、複数のデジタルコンテンツ領域を統合するエコシステムを持つ点。
Technical Requirements
Not specified in the provided content.
Pricing Model
Not specified in the provided content.
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