North Dakota State University (NDSU)
Business Profile
Core Value Proposition
North Dakota State University (NDSU) provides affordable access to education and conducts primary research, creates new knowledge and advances technology.
Target Customer
{"Prospective undergraduate students (domestic and international)","Prospective graduate students","Families, counselors and advisors","Current students and alumni","Military and veteran students"}
Key Differentiator
A land-grant, R1 research university that combines affordable education with high-impact research, online programs, and strong industry partnerships to prepare students for future careers.
Implementation Timeline
Not specified in the content; value is delivered through admissions processes, degree programs, and online courses as applicable
Pain Points
- 1Affordability of higher education
- 2Need for flexible online programs and degree completion options
- 3Desire for hands-on, industry-connected experiential learning and career readiness
Key Features
- 1Undergraduate and Graduate programs (including online programs and degree completion options)
- 2Honors College
- 3Online at NDSU (online programs and flexible learning)
- 4Admissions, campus visits and financial aid resources
- 5Scholarships and financial aid (including $120M in financial aid annually and $3.5M in scholarships for new students)
- 6Experiential learning and Industry relations (industry-connected research and projects)
Target Customer Industries
Decision Makers
- 1Admission Contact Page Manager
Client Results
- 1Graduates earn degrees and join the workforce across various sectors
- 2Students engage in industry-connected research and internships
- 3Significant financial aid and scholarships support access to education
- 4Active research output across crops science, cybersecurity, and other fields
Competitive Advantages
- 1Affordable education with substantial financial aid
- 2Strong research and industry connections (industry-relations and experiential learning)
- 3Online degree programs and degree completion options
- 4Honors College and campus/community life
Key Benefits
Case Studies & Success Stories
Disney internship inspires grad student
Not detailed in provided content
NDSU Sales Club gets valuable industry experience with local business
Not detailed in provided content
Additional Product Information
Product Description
A public land-grant, R1 research university offering undergraduate, graduate and online programs with a strong emphasis on research, experiential learning, and industry partnerships.
Target Market
Prospective and current students (undergraduate, graduate, international), families and counselors, military and veteran students, and employers seeking graduates
Unique Value Proposition
NDSU combines affordable access to higher education with high-impact research, online learning options, and industry-connected experiential opportunities, backed by a robust financial aid program.
Technical Requirements
Not specified in the content
Pricing Model
More than 80% of students receive some financial aid; over $120 million in financial aid per year; nearly $3.5 million in scholarships for new first-year and transfer students
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