Officeworks
Business Profile
Core Value Proposition
Officeworks provides Australia’s leading online store for Office Supplies, Stationery, Office Furniture, and much more at low prices everyday.
Target Customer
Businesses (Officeworks for Business) and individual shoppers, including students and professionals.
Key Differentiator
Largest supplier of office and stationery products in Australia with Everyday Low Prices, Price Beat Guarantee, and an extensive network of 170+ stores offering both online and in-store shopping, plus loyalty and delivery options.
Implementation Timeline
Immediate access to products online; delivery options include Free Metro Delivery on eligible items and order tracking for status updates
Pain Points
- 1High costs for office and stationery needs
- 2Difficulty accessing a wide range of products in one place
- 3Delivery, collection, and returns logistics for office purchases
Key Features
- 1Price Beat Guarantee
- 2Free Metro Delivery on eligible items
- 3Click & Collect from 170+ stores
- 4Flybuys points in-store/Click & Collect
- 5Join OnePass loyalty program
- 6Officeworks for Business program
- 7Track My Order
- 8Product Recalls information
Target Customer Industries
Client Results
- 1Cost savings from low everyday prices
- 2Improved procurement efficiency via online and in-store channels
- 3Convenient delivery, collection, and returns with loyalty rewards
Competitive Advantages
- 1Australia’s largest office supplies retailer
- 2Everyday low prices with a Price Beat Guarantee
- 3Extensive store network (170+ stores) and strong online/offline integration
- 4Flexible delivery and collection options
- 5Loyalty rewards (Flybuys) and OnePass
Key Benefits
Additional Product Information
Product Description
Australia’s leading online store for Office Supplies, Stationery, Office Furniture, and much more.
Target Market
Australian businesses (including offices) and individual consumers such as students and professionals
Unique Value Proposition
One-stop shop for office, stationery, and technology needs with low prices, extensive store/online reach, and flexible delivery/collection options
Technical Requirements
N/A
Pricing Model
Everyday low prices with a Price Beat Guarantee; promotions via Flybuys and OnePass
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