Business Profile
OpenX SSP provides an independent supply-side platform for programmatic advertising that enables fair, transparent value exchange between publishers and advertisers, with omnichannel addressability (including CTV) and a sustainability-first approach.
{"Publishers","Advertisers / Brands"}
First Net-Zero verified adtech company and the first SSP to launch Impact PMPs powered by Givsly; an independent technology platform with scale across direct publisher domains, data partners, and ad requests.
Not specified in the provided content
Condé Nast reports an efficient and effortless implementation with rewarding results.
Matterkind highlights access to a unique anonymous user data asset across the open web to support audience-focused campaigns and better results.
LiveRamp notes that OpenX helps democratize identity across the open web to plan and buy audiences like in walled gardens.
OpenX provides a programmatic advertising supply-side platform that connects publishers and advertisers, offering addressability, transparency, and sustainability across channels.
Publishers and advertisers/brands engaged in open-web programmatic advertising
Independent, Net-Zero verified adtech with industry-leading scale, delivering addressable, transparent, and sustainable programmatic advertising across the open web.
Omnichannel support including CTV; interoperable with any data set and identity type; no explicit on-page technical requirements provided
Not disclosed
Based on matching: problems solved, target roles, key features, industries
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