Outdooractive
Business Profile
Core Value Proposition
Outdooractive provides a comprehensive platform for outdoor athletes to plan, navigate, and enjoy outdoor activities with confidence through reliable route suggestions, maps, and navigation tools.
Target Customer
Outdoor enthusiasts including hikers, cyclists, mountain bikers, skiers, and other outdoor athletes.
Key Differentiator
Outdooractive uniquely combines a wide range of outdoor activities with a robust mapping and navigation system, supported by a community of industry experts and official organizations.
Implementation Timeline
Users can start benefiting from the platform immediately upon downloading the app and accessing the free features.
Pain Points
- 1Difficulty in finding reliable outdoor routes and trails.
- 2Need for accurate navigation and safety information in outdoor activities.
- 3Desire for a comprehensive outdoor planning tool that integrates weather and terrain data.
Key Features
- 1Free online route planner and GPS trails for smartphones.
- 23D mode for interactive maps to explore landscapes in detail.
- 3Specialized maps from KOMPASS, HARVEY, and official topo maps from various countries.
- 4Integration with devices and platforms like Garmin, Strava, Suunto, etc.
- 5BuddyBeacon for sharing live location with others for safety.
Target Customer Industries
Decision Makers
- 1Outdoor Enthusiast
- 2Travel Guide
- 3Tourism Manager
Client Results
- 1Improved safety and confidence for outdoor activities.
- 2Enhanced outdoor experiences with access to reliable routes and maps.
- 3Increased engagement with outdoor activities through integrated planning tools.
Competitive Advantages
- 1Comprehensive coverage of outdoor activities and sports.
- 2Support from a community of outdoor professionals and organizations.
- 3Access to exclusive partner discounts for gear and equipment.
Key Benefits
Additional Product Information
Product Description
A platform and app for planning, navigating, and exploring outdoor activities with confidence using expert-recommended routes and reliable maps.
Target Market
Outdoor athletes and enthusiasts seeking reliable tools for planning and navigating outdoor activities.
Unique Value Proposition
Combines expert-recommended routes with advanced mapping and navigation tools to provide a seamless and safe outdoor experience.
Technical Requirements
Requires a smartphone for app-based features and GPS integration.
Pricing Model
Free access with additional features and discounts available for Pro and Pro+ members.
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