Philadelphia Magazine
Business Profile
Core Value Proposition
Philadelphia Magazine provides news, restaurants, Best of Philly coverage, and city-life content to Philadelphia residents and visitors.
Target Customer
Local Philadelphia readers seeking news, dining recommendations, events, wedding planning resources, and access to local professionals (doctors, dentists, private schools, real estate agents) through a city-focused media platform.
Key Differentiator
A multi-vertical, Philadelphia-centered media brand with in-house properties (Foobooz, Be Well Philly, Find It Philly) and resources (Wedding Guides, Real Estate & Home, Events) plus the Best of Philly awards, all focused on the Philadelphia area.
Implementation Timeline
Not specified in content; implied immediate use for listings and ongoing content consumption.
Pain Points
- 1Need reliable local news and city-life coverage.
- 2Need to discover and locate vetted local professionals (doctors, dentists, private schools, real estate agents).
- 3Need curated restaurant recommendations, event listings, and wedding planning resources.
Key Features
- 1News and city life coverage
- 2Restaurant guides and Foobooz content
- 3Find It Philly directory for local professionals
- 4Wedding guides and wedding expert listings
- 5Real estate and home sections with listings and resources
- 6Events listings and Best of Philly content
Target Customer Industries
Client Results
- 1Increased local visibility and brand awareness for Philadelphia-area professionals listed in Find It Philly (Doctors, Dentists, Private Schools, Real Estate Agents).
- 2Engagement with restaurant and event content via Foobooz and Best of Philly.
- 3Access to curated local news and wedding planning resources.
Competitive Advantages
- 1Integrated, Philadelphia-focused media property with multiple in-house brands and directories.
- 2Existing local trust through coverage of news and community topics.
- 3Direct access to a broad local professional directory (Find It Philly) and event/wedding resources.
Key Benefits
Additional Product Information
Product Description
Philadelphia Magazine is a city-focused media brand delivering news, dining guides, lifestyle content, events, and professional directories for Philadelphia-area audiences.
Target Market
Philadelphia residents and visitors seeking news, dining guidance, events, weddings, and local services (doctors, dentists, schools, real estate).
Unique Value Proposition
A comprehensive, Philadelphia-centered media ecosystem combining news, restaurant culture, lifestyle content, and a trusted directory of local professionals.
Technical Requirements
Not specified in content.
Pricing Model
Not disclosed in content.
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