Pragmatic Bookshelf

Business Profile

Core Value Proposition

Pragmatic Bookshelf provides practical, hands-on software development books for professional developers, delivered as DRM-free ebooks with free updates, plus author-focused publishing support and global distribution.

Target Customer

Professional software developers and tech learners seeking practical, real-world programming guidance; authors considering publishing with PragProg.

Key Differentiator

DRM-free ebooks, free updates within an edition, hands-on instructions and real-world problem solving, Beta books (pioneered), plus a publishing program with high author royalties and broad distribution partnerships.

Implementation Timeline

Not specified in the provided content.

Pain Points

1Need practical, real-world programming guidance rather than purely theoretical content.
2Knowledge can become outdated; readers want ongoing updates without buying new editions.
3Authors seek a supportive publishing partner offering strong royalties and wide distribution.

Key Features

1DRM-free ebooks
2Free updates within an edition
3Hands-on instructions and solutions to real-world problems
4Beta books (pioneered by PragProg)
5High author royalties (starting at 42% for first-time authors) and global distribution partnerships

Target Customer Industries

Decision Makers

1Engineering Leader

Client Results

1Readers gain practical, immediately applicable programming knowledge and skills.
2Readers receive ongoing updates to editions, keeping content current.
3Authors benefit from a publishing platform with high royalties and broad reach.

Competitive Advantages

1DRM-free ebooks
2Free updates within an edition
3Hands-on instructions and real-world problem solving
4Beta books (early access) and innovative publishing approaches
5High author royalties and global distribution

Key Benefits

1Practical, real-world programming guidance

2Ongoing updates to editions at no extra cost

3DRM-free ebook formats

4Author-friendly royalties and wide distribution

Additional Product Information

Product Description

A catalog of practical, hands-on software development books for professional developers, offering DRM-free ebooks, free updates within editions, and a publishing program with high author royalties and global reach.

Target Market

Professional software developers, technology educators, students and learners, and authors seeking publication through PragProg.

Unique Value Proposition

Pragmatic Bookshelf delivers practical, real-world programming books with ongoing edition updates, DRM-free formats, and a supportive publishing ecosystem that offers authors high royalties and broad distribution.

Technical Requirements

Not specified in the provided content.

Pricing Model

Prices are shown per title (e.g., $14.95 for Haskell Brain Teasers, $24.99 for The Stress Equation); ebooks are offered in multiple formats with DRM-free delivery. Marketing offers include a newsletter signup promising 25% off the next purchase.

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