Razorpay
Business Profile
Core Value Proposition
Razorpay provides an all-in-one finance platform that enables businesses to accept payments, make payouts, start business banking, automate payroll, and access credit and loans.
Target Customer
Startups, SMEs, and Enterprises in India; merchants needing online and in-store payments across 100+ payment methods
Key Differentiator
All-in-one fintech platform combining payments, payouts, banking, payroll, and credit with 100+ payment methods and easy integrations, including zero-coding for certain features
Implementation Timeline
Rapid value through easy onboarding and zero-coding options (e.g., Payment Button can be added without coding) and generally rapid integrations via APIs
Pain Points
- 1Fragmented payment acceptance across many methods and channels requiring multiple tools
- 2Complex vendor payments and payouts to suppliers and partners
- 3Need for an integrated solution that combines payments, banking, payroll, and credit in one platform
Key Features
- 1Payment Gateway
- 2Payment Links
- 3Payment Pages
- 4Razorpay POS
- 5Payouts API & Bulk Payouts
- 6Source to Pay
- 7Payout Links
- 8Tax Payments
- 9Current Account / Start Business Banking
- 10Escrow Account
- 11Forex Management
- 12Accounting Integration
- 13Payroll (X-Payroll) for Startups, CAs, and Enterprises
- 14Razorpay X Corporate Card
Target Customer Industries
Decision Makers
- 1Founder
Client Results
- 1Up to 75% savings on international bank transfers (MoneySaver export account with 0 forex markup)
- 2₹30L in benefits highlighted by Razorpay Startup Perks
- 3Instant settlements — payments reach your bank account instantly
Competitive Advantages
- 1All-in-one platform covering payments, payouts, banking, payroll, and loans
- 2100+ payment methods and cross-border support
- 3Unified dashboard and easy integrations
- 4Zero-coding option for adding a Payment Button
- 5Startup-focused perks and enterprise payroll capabilities
Key Benefits
Additional Product Information
Product Description
All-in-one fintech platform for startups and businesses to accept payments, make payouts, start business banking, automate payroll, and access credit/loans, with 100+ payment methods and unified dashboards.
Target Market
Businesses in India, including startups, SMEs, and enterprises across e-commerce, education, finance, SaaS, and professional services
Unique Value Proposition
A single, integrated platform that unifies payments, payouts, banking, payroll, and credit, supporting 100+ payment methods and rapid integration
Technical Requirements
APIs and onboarding APIs; Onboarding flow; zero-coding option for Payment Button; integrates with 100+ payment methods
Pricing Model
Pricing details not provided in the content
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