Business Profile
Realize: The Performance Advertising Platform by Taboola delivers measurable advertising outcomes by enabling advertisers to scale beyond search and social through AI-powered performance advertising.
{"Advertisers","Agencies","Enterprise brands","E-commerce brands"}
Proprietary 1st-Party data integrated with a global network of vetted publishers, unique matchmaking AI leveraging 17+ years of data, and diverse placements across all formats with enhanced creative tools (GenAI AdMaker).
Not uniformly specified across all case studies; Lifeboost example shows 6 months to reach 10,000 customers.
Partnered to enhance global acquisition; achieved a 30% conversion rate from registrations to paying users and reduced CPM costs by 40%.
Segmenta and Bosch Home Germany achieved convincing results in CPC, CTR, Cost per Visit and Cost per Product View; results were competitive with the social campaign.
Hyundai boosted campaign performance, with a 30% lower Cost per Session, 26% lower Cost per Lead, and 10% lower Bounce Rate versus Display and Social.
Converted 10,000 customers in 6 months; CPA 75% lower than goal with retargeting, and 87% lower than goal with Attentive Audiences.
Campaigns saw a 33% performance increase across all campaigns by replacing banner display advertising with Taboola.
The Performance Advertising Platform by Taboola that uses AI-powered targeting, a global network of publishers, and a range of placements to help advertisers scale beyond search and social with measurable ROI.
Advertisers (enterprise brands, eCommerce) and Agencies
Realize uniquely combines proprietary 1st-party data with a global network of publishers and matchmaking AI to deliver highly targeted, ROI-driven ads across diverse placements, enabling advertisers to scale beyond traditional search and social.
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Based on matching: problems solved, key features, industries
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