Reclame Aqui
Business Profile
Core Value Proposition
Reclame Aqui provides a consumer reputation and complaint-management platform that helps brands build trust, collect verified reviews, and resolve customer issues.
Target Customer
Consumers who research company reputations before purchasing and brands/companies seeking to manage reputations, collect reviews, and resolve complaints (notably retailers and e-commerce players).
Key Differentiator
Offers verified reviews (RA Reviews), a brand verification/brand page system, centralized complaint management, and ecosystem integrations (RA API, CRM integrations) to boost trust and visibility.
Implementation Timeline
Not specified in content
Pain Points
- 1Insecure or uncertain purchasing decisions due to mixed or unverified company reputations.
- 2Difficulty finding reliable, verified opinions about brands or products.
- 3Fragmented management of consumer complaints across multiple channels without a centralized system.
Key Features
- 1RA Reviews with verified opinions audited by Reclame AQUI
- 2RA Brand Page with a verification seal and customizable branding
- 3Centralized complaint management across Reclame Aqui, social media, and other channels
- 4RA API and CRM integration for syncing complaints and customer data
- 5RA Ads to increase visibility for brands searching for customers
Target Customer Industries
Client Results
- 1Aumenta a confiança, visibilidade e lucro de lojas online (especialmente e-commerce)
- 2Aumenta a confiança e credibilidade de marcas com avaliações verificadas
- 3Gera maior visibilidade da empresa e potencial de receita
- 4Mais agilidade e economia com gestão centralizada de reclamações
Competitive Advantages
- 1Avaliações verificadas auditadas pela própria Reclame Aqui
- 2Selo de verificação na Brand Page para aumentar credibilidade
- 3Integração com CRM e uso de API para automatizar fluxos de atendimento
- 4Possibilidade de anúncios (RA Ads) para aumentar visibilidade
- 5Extensão de confiabilidade (Detector de site confiável) para validação de sites
Key Benefits
Additional Product Information
Product Description
Plataforma de reputação e gestão de reclamações que conecta consumidores a marcas, oferece avaliações verificadas (RA Reviews), páginas de marca com verificação, gestão centralizada de reclamações, integrações (RA API, RA HugMe) e soluções para e-commerce.
Target Market
Marcas/empresas (especialmente varejo e comércio eletrônico) que desejam gerenciar reputação online e resolver problemas de clientes, além de consumidores que desejam pesquisar empresas e avaliações.
Unique Value Proposition
RA combina avaliações verificadas, uma página de marca com selo de verificação e ferramentas integradas de atendimento e visibilidade para construir confiança entre consumidores e marcas.
Technical Requirements
RA API disponível; integrações com CRM; extensão para verificação de site confiável; RA HugMe; RA Ads.
Pricing Model
Not disclosed
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