Remodelista
Business Profile
Core Value Proposition
Remodelista provides a curated sourcebook for the considered home, offering remodeling guides, daily design dispatches, and product recommendations.
Target Customer
Homeowners and design enthusiasts seeking remodeling guidance and inspiration, plus design professionals (architects, interior designers, landscape designers) looking for references, product sourcing, and a directory of vetted firms.
Key Differentiator
Editorially curated content and product recommendations bundled with a multi-site ecosystem (Remodelista, Gardenista, The Organized Home), plus a dedicated directory of architects, designers, and landscape professionals and a large product catalog.
Implementation Timeline
Immediate value upon subscribing or visiting; content and sourcing resources available right away, with professional connections potentially requiring outreach.
Pain Points
- 1Overwhelming amount of remodeling/design options and the need for curated guidance.
- 2Difficulty finding trusted product recommendations and sourcing across rooms.
- 3Need to locate and connect with qualified design professionals (architects, interior and landscape designers).
Key Features
- 1Remodelista’s Remodeling 101 and various guides (Kitchen, Bathroom, Cabinets, Hardware, etc.).
- 2Shop Our Picks catalog with 10,000+ products across categories (furniture, lighting, textiles, hardware, etc.).
- 3Find a Firm directory of architects, designers, and landscape professionals (members-only access).
- 4Daily design dispatches and news via newsletters; design travel coverage.
- 5Membership options for ad-free access, full archives (30,000+ posts), and cross-site access to Remodelista, Gardenista, and The Organized Home.
Target Customer Industries
Decision Makers
- 1Architect
- 2Interior Designer
- 3Landscape Designer
- 4Design Firm Principal
Client Results
- 1Access to curated design content and product recommendations to inform remodeling decisions.
- 2Efficient sourcing through a large product catalog and direct connections to design professionals.
- 3Ad-free, full-archive access and newsletters for ongoing design inspiration.
Competitive Advantages
- 1Editor-curated product recommendations and a trusted, curated design source.
- 2Large, multi-site catalog and post archive (30,000+ posts) for inspiration and guidance.
- 3Integrated directory of architects, interior designers, and landscape professionals.
- 4Flexible membership options (free, subscriber, and family access across three sites).
Key Benefits
Additional Product Information
Product Description
Remodelista is a publication and resource that curates remodeling and design guidance, product recommendations, and directories for architecture and design professionals, branded as a sourcebook for the considered home.
Target Market
Homeowners seeking remodeling guidance and inspiration, and design professionals (architects, interior designers, landscape designers) needing sourcing and connections.
Unique Value Proposition
Curated editorial content combined with a comprehensive product catalog and professional directory across a triad of sites (Remodelista, Gardenista, The Organized Home), enabling informed remodeling decisions and access to design professionals.
Technical Requirements
Some features require logging in; member profile is powered by Memberstack; standard web access required for content consumption.
Pricing Model
Free membership with limited access (e.g., 10 archived posts per month); Paid Subscriber grants unlimited, ad-free access and full archives (30,000+ posts) plus full newsletters. Pricing options include: Individual Subscription at $9.99/month or $59.99/year (50% off monthly rate when annualized). A multi-site family option offers access to Remodelista, Gardenista, and The Organized Home for $5/month ($59.99/year).
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