Rolling Out

Business Profile

Core Value Proposition

Rolling Out provides a trusted, influential voice delivering rich content around urban lifestyle, entertainment and music.

Target Customer

Urban lifestyle and entertainment enthusiasts; readers of Rolling Out and brands seeking to reach that demographic.

Key Differentiator

Rolling Out positions itself as a trusted voice with diverse, multi-format coverage (news, entertainment, culture, business, health, beauty, videos, experiences) targeted at urban audiences.

Implementation Timeline

Not specified in content

Pain Points

1Fragmented coverage of urban lifestyle content across multiple sites
2Need for credible, authoritative coverage in entertainment and culture
3Access to curated experiences and local activities for readers in one platform

Key Features

1News, Entertainment, Culture, Business, Health IQ, Beauty, Videos, Experiences sections
2Daily Picks and Video Picks
3Covers, Interviews, and feature articles
4Experiences and Shop integrations
5Newsletter and Media Inquiry / Media Kit

Target Customer Industries

Competitive Advantages

1Trusted and influential voice in urban culture
2Wide range of content spanning news, entertainment, culture, business, health and beauty
3Multi-format content (articles, videos) and event coverage
4Curated experiences and local listings features

Key Benefits

1Engaged readers with diverse content

2Access to entertainment and culture coverage in one source

3Opportunity to connect with local experiences and events

4Multimedia content including videos and photos

Additional Product Information

Product Description

Rolling Out is a brand that develops rich, unique content around urban lifestyle, entertainment and music, across News, Entertainment, Culture, Business, Health IQ, Beauty, Videos and Experiences.

Target Market

Urban lifestyle and entertainment audiences; brands and advertisers seeking to reach that demographic.

Unique Value Proposition

Rolling Out combines a trusted, influential voice with diverse, multimedia content and local experiences to engage urban audiences across multiple verticals.

Technical Requirements

Not specified in content

Pricing Model

Not specified in content

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