Rosenfeld Media

Business Profile

Core Value Proposition

Rosenfeld Media provides access to UX-focused books, training, conferences, and bulk-order options to demonstrate and deliver the value of UX.

Target Customer

UX designers and practitioners, product teams, organizations seeking UX professional development (including enterprise teams), and prospective authors

Key Differentiator

Offers multiple UX-focused formats (books, workshops, conferences, Rosenverse community) and direct author access (AMA sessions) plus bulk-order discounts to maximize learning and application of UX insights

Implementation Timeline

Not specified in the content

Pain Points

1Need for credible UX knowledge and resources to inform design work
2Need for scalable professional development and training for teams
3Desire for practical engagement with authors and experts (e.g., sessions, talks) to deepen learning

Key Features

1Books and ebooks (including titles like The Game Development Strategy Guide)
2Public and team-focused Workshops
3Enterprise Professional Development / Corporate Training
4Conferences and events with past sessions available as videos
5Rosenverse community
6Bulk order discounts with added author sessions

Target Customer Industries

Client Results

1Access to expert UX knowledge and guidance
2Improved ability to think and design for better user experiences
3 Opportunities to engage with authors through AMA sessions when purchasing bulk copies

Competitive Advantages

1Formats designed to fit user needs and demonstrate the value of UX
2Direct access to authors via special sessions for bulk orders
3Discounts on bulk orders to enable organizational learning across teams
4Additional resources through Rosenverse and a variety of learning formats

Key Benefits

1Access to UX-focused books and DRM-free ebook formats

2Professional development for teams (public and enterprise options)

3Conferences and workshops for hands-on learning

4Direct author access via AMA sessions for bulk orders

5Discounted bulk purchasing to scale learning across teams

Additional Product Information

Product Description

A publisher and provider of UX-focused books, training, and events, including Rosenverse, conferences, workshops, and corporate training.

Target Market

Organizations and teams seeking UX expertise, training, and books

Unique Value Proposition

Delivers UX expertise across multiple formats with direct author access and discount programs to support organizational learning and practical UX outcomes

Pricing Model

Bulk Orders: 21-100 units = 25% discount; 101+ units = 30% discount. When you purchase 20 or more copies of select Rosenfeld Media titles, you unlock a 30-minute presentation or AMA session with the participating author (subject to author availability).

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