Schiffer Publishing

Business Profile

Core Value Proposition

Schiffer Publishing provides independent book publishing and curates a diverse catalog of specialist nonfiction titles across art, architecture, crafts, military history, mind & body, and regional topics.

Target Customer

Individual readers and collectors of specialty illustrated books; wholesale buyers/retailers seeking niche titles; libraries and educational institutions sourcing reference materials; museums or cultural organizations seeking authoritative gift and reference titles.

Key Differentiator

Multiple specialized imprints (Schiffer, Schiffer Craft, Schiffer Kids, REDFeather Mind | Body | Spirit, Schiffer Military, Better Day Books) and a focus on illustrated, visually rich non-fiction across many genres, plus a direct B2B wholesale channel and catalog/request services.

Implementation Timeline

Value is realized immediately upon purchase; wholesale orders ship within standard retail timelines (not specified in content).

Pain Points

1Need for authoritative, visually rich reference books on niche topics.
2Difficulty sourcing a broad catalog of specialty titles from a single publisher.
3Desire for a direct wholesale channel with terms and catalog access for retailers and wholesalers.

Key Features

1Extensive catalog across Imprints: Schiffer, Schiffer Craft, Schiffer Kids, REDFeather Mind | Body | Spirit, Schiffer Military, Better Day Books.
2New Releases and Best Sellers pages with detailed product listings and prices.
3Wholesale Portal and catalog request with terms for B2B customers.
4Dedicated product pages showing formats (Hardback, Paperback) and pricing.
5Online presence including contact, shipping/returns, and press queries; opportunities to submit book proposals.

Target Customer Industries

Decision Makers

1Acquisitions Editor (inferred)
2Wholesale Buyer (inferred)
3Librarian (inferred)
4Catalog / Marketing Manager (inferred)

Client Results

1Access to a broad catalog of specialty titles from a single source.
2Availability of new releases and best-sellers to refresh inventories.
3B2B wholesale pricing terms and a catalog request process to streamline purchasing.

Competitive Advantages

1Independent publisher with a long-standing catalog and reputation.
2Structured around multiple specialized imprints for targeted audiences.
3Strong emphasis on illustrated nonfiction with rich visuals.
4Direct B2B wholesale channel and catalog/request options.

Key Benefits

1Broad, specialty catalog across many genres.

2Illustrated, high-quality content.

3Multiple focused imprints for targeted audiences.

4B2B wholesale access with catalog/request options.

Additional Product Information

Product Description

Independent book publishing company offering illustrated non-fiction across art, architecture, crafts, history, mind/body/spirit, and children's books, with multiple imprints.

Target Market

Readers and collectors seeking niche illustrated books; retailers, wholesalers, libraries, and educational institutions sourcing specialty titles.

Unique Value Proposition

A diversified, illustrated non-fiction publisher with specialized imprints and a direct wholesale channel, offering a wide range of niche topics under one roof.

Technical Requirements

None noted in content; available through online store and wholesale portal.

Pricing Model

Individual book pricing is listed on product pages; wholesale discounts terms are offered via the B2B Wholesale Portal.

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