Smashing Magazine
Business Profile
Core Value Proposition
Smashing Magazine provides web designers and developers with articles, books, events, and a community to improve front-end, UX, and design workflows.
Target Customer
Web designers and developers; design and UX professionals seeking education, resources, and community
Key Differentiator
A long-running, community-driven design resource offering a blend of free articles, curated books, live workshops, a membership with discounts, and a job board, all under one brand
Implementation Timeline
Not specified in the provided content
Pain Points
- 1Need practical, up-to-date front-end and UX guidance delivered in articles and newsletters
- 2Desire for structured learning resources (books, eBooks, and workshops)
- 3Seeking a supportive community and career opportunities (jobs, networking, mentorship)
Key Features
- 1Articles across design, UX, accessibility, CSS, JavaScript, and more
- 2Smashing Books (printed books and eBooks)
- 3Smashing Workshops (online, live workshops with recordings and Q&A)
- 4Smashing Membership (community with discounts and benefits)
- 5Smashing Newsletter (weekly tips and insights)
- 6Smashing Job Board (career opportunities for designers and developers)
Target Customer Industries
Decision Makers
- 1Principal Designer
Client Results
- 1Not publicly stated in the provided content
Competitive Advantages
- 1Community-focused with a long-running reputation (founded 2006; 2006–2025 shown)
- 2Diverse product ecosystem: articles, books, workshops, membership, and job board
- 3Accessible weekly newsletter and ongoing education resources
- 4Active recognition of industry professionals (e.g., community spotlights) and real-world company references (Booking.com)
Key Benefits
Additional Product Information
Product Description
Smashing Magazine is a design and development publication offering articles, books, events, and a membership to support web designers and developers in improving front-end, UX, and design workflows. It emphasizes a community-driven approach with practical resources and ongoing education.
Target Market
Web designers, developers, UX professionals, and design-focused practitioners seeking education, inspiration, and community
Unique Value Proposition
A comprehensive, community-driven resource combining high-quality articles, books, live workshops, a membership program, and a job board to support ongoing professional growth in web design and development
Technical Requirements
Site powered by Netlify, TinaCMS, and Swell (no specific user-side installation required to access content)
Pricing Model
Smashing Membership described as 'for just 1 coffee a month' with additional discounts and benefits
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