Smithsonian Channel
Business Profile
Core Value Proposition
Smithsonian Channel provides awe-inspiring stories and powerful documentaries exploring history, culture and the world.
Target Customer
General consumers/viewers seeking history, culture and world documentary content.
Key Differentiator
Affiliation with the Smithsonian Institution; high-quality, Smithsonian-curated historical and cultural documentaries; available across TV providers and streaming platforms.
Implementation Timeline
Immediate access via TV providers or streaming platforms (Paramount+ and Pluto TV) once subscribed.
Pain Points
- 1Need for reliable, well-researched historical and cultural content in an accessible, broadcast and streaming format.
- 2Limited access to high-quality history documentation across platforms.
- 3Desire for a trusted source of educational documentary content tied to Smithsonian themes.
Key Features
- 1Catalogue of history, culture, science and world documentaries.
- 2Availability through participating TV providers and streaming on Paramount+ and Pluto TV.
- 3Video clips and trailers (e.g., Ice Airport Alaska Season 6 Trailer).
- 4Dedicated pages for shows, clips, how-to-watch, and browse-all-series (A-Z).
Target Customer Industries
Competitive Advantages
- 1Affiliation with Smithsonian Institution lends credibility and educational value.
- 2Multi-channel distribution (TV providers, Paramount+, Pluto TV) increases accessibility.
- 3Focused on history and culture, offering curated, educational content.
Key Benefits
Additional Product Information
Product Description
A television channel offering documentaries and series exploring history, culture, and the world.
Target Market
General audience of history and culture documentary enthusiasts; distribution via participating TV providers and streaming platforms (Paramount+ and Pluto TV).
Unique Value Proposition
Content rooted in Smithsonian Institution scholarship, delivering curated history and culture documentaries across multiple distribution platforms.
Technical Requirements
Available through participating TV providers; streaming on Paramount+ and Pluto TV.
Pricing Model
Not specified for Smithsonian Channel; access depends on provider or Paramount+/Pluto TV subscription.
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