Smithsonian Institution
Business Profile
Core Value Proposition
The Smithsonian Institution provides unparalleled access to the world's largest museum, research, and education complex, offering extensive resources in arts, sciences, and humanities.
Target Customer
General public, educators, students, academics, lifelong learners, and tourists.
Key Differentiator
The Smithsonian Institution's scale and diversity of collections, with 21 museums and the National Zoo, offering free access to most locations, make it unique.
Implementation Timeline
Visitors can engage with resources immediately online or plan visits to various museums and events year-round.
Pain Points
- 1Need for accessible educational resources across arts, sciences, and humanities.
- 2Interest in cultural heritage and history.
- 3Desire for engaging and educational experiences both in-person and online.
Key Features
- 1Free admission to most museums and the National Zoo.
- 2Extensive online digital collections and resources.
- 3Diverse exhibitions and events, including IMAX & Planetarium.
- 4Numerous educational programs for different audiences.
- 5Comprehensive museum and zoo guides and visitor planning resources.
Target Customer Industries
Decision Makers
- 1Educators
- 2Students
- 3Researchers
- 4Tour Operators
- 5Cultural Enthusiasts
Client Results
- 1Increased public knowledge and appreciation of arts, sciences, and humanities.
- 2Enhanced educational experiences for students and lifelong learners.
- 3Support for conservation and research efforts.
Competitive Advantages
- 1Free access to most museums and resources.
- 2Largest museum complex in the world with diverse offerings.
- 3Rich digital archive accessible globally.
Key Benefits
Additional Product Information
Product Description
A complex of museums, research centers, and educational resources offering free access to various collections and exhibitions.
Target Market
General public, students, educators, and researchers worldwide.
Unique Value Proposition
Largest and most diverse museum and research complex with free access to a vast array of cultural and educational resources.
Technical Requirements
Internet access for exploring digital resources.
Pricing Model
Free admission to most locations; Cooper Hewitt Museum in NYC requires ticket purchase.
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