Sneaker News
Business Profile
Core Value Proposition
Sneaker News provides up-to-date sneaker release news and calendars, plus the Kicksfinder retailer database to help fans track drops and know where to buy.
Target Customer
Sneaker enthusiasts, collectors, and shoppers seeking release dates and purchase options; brands, retailers, and advertisers looking for exposure and affiliate traffic.
Key Differentiator
Daily-updated release calendars for Jordan/Nike/adidas and broader sneaker brands, complemented by Kicksfinder, a retailer/price database referenced on the site.
Implementation Timeline
Value begins immediately upon access; daily updates ensure ongoing relevance and fresh information.
Pain Points
- 1Keeping track of frequent sneaker release dates and new drops across brands.
- 2Finding reliable sources for where to buy and availability for each release.
- 3Navigating a crowded market with many collaborations and limited drops.
Key Features
- 1Air Jordan Release Dates 2025 and Jordan Release Date Calendar with daily updates.
- 2Where to Buy guides and purchase information for specific releases.
- 3Kicksfinder retailer/database with retailers, prices, and release information.
- 4News coverage, editor’s picks, and curated features on sneaker culture.
- 5Release archives and upcoming listings with retailer links.
Target Customer Industries
Decision Makers
- 1Marketing Manager
- 2Brand Manager
- 3Advertising Manager
- 4Head of Partnerships
- 5CMO (Chief Marketing Officer)
- 6Content/Editorial Director
Client Results
- 1Users gain immediate access to the latest release information and calendar updates.
- 2Brands and retailers gain exposure to a targeted audience of sneaker enthusiasts through content and affiliate links.
- 3Readers improve planning for purchases and marketing around sneaker drops.
Competitive Advantages
- 1Daily updates and a centralized calendar for major drops.
- 2Integrated retailer guide (Kicksfinder) with links to where to buy and release details.
- 3Editorial news coverage and curated features complement the calendar.
- 4Affiliate/ad-supported model provides monetization for the site while delivering content.
Key Benefits
Additional Product Information
Product Description
A media platform delivering sneaker release news, calendars, and purchase guidance, including the Kicksfinder retailer database.
Target Market
Sneaker enthusiasts, shoppers, and brands/retailers involved in the sneaker market.
Unique Value Proposition
Daily-updated sneaker release calendar paired with a retailer database, offering both news and practical buying guidance in one place.
Technical Requirements
Not specified in content.
Pricing Model
Not explicit; site references advertisers and affiliate links that may influence content and monetization.
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