Sports Business Journal
Business Profile
Core Value Proposition
Sports Business Journal provides news, analysis, networking and data for the sports industry.
Target Customer
{"Sports business professionals including teams, leagues and governing bodies","Sponsors/advertisers and marketing agencies","Media companies and broadcasters","Technology vendors and data providers","Colleges and university athletic programs"}
Key Differentiator
A multifaceted trade publication offering a full suite of daily and weekly issues, newsletters, podcasts, events and data insights for the sports industry.
Implementation Timeline
Value is realized immediately upon subscription via daily issues, newsletters and digital access.
Pain Points
- 1Need for timely, industry-specific news and analysis
- 2Access to exclusive data, research and archival content
- 3Networking and deal flow opportunities within the sports industry
Key Features
- 1Daily Issues and Weekly Issues
- 2Digital Edition and Newsletters
- 3Podcasts/Video and SBJ events
- 4Executive Transactions and Data/Research
- 5Over 20 years of archived content
Target Customer Industries
Decision Makers
- 1Athletic Director (AD)
Client Results
- 1Timely industry news and insights delivered daily/weekly
- 2Integrated data, research and archival content for analysis
- 3Networking access via SBJ conferences and events
- 4Insight into executive transactions and industry moves
Competitive Advantages
- 1Comprehensive, multi-format platform (news, data, networking, events) in one offering
- 2Industry-specific content across topics (e.g., Betting, Facilities, Data, etc.)
- 3Extensive archives (over 20 years) for research
- 4Access to SBJ conferences and networking opportunities
Key Benefits
Additional Product Information
Product Description
A trade publication delivering news, analysis, networking and data for the sports industry, with daily/weekly editions, newsletters, podcasts and events.
Target Market
Sports industry professionals including teams, leagues, governing bodies, sponsors/advertisers, media companies, technology providers and college athletics programs.
Unique Value Proposition
A single, comprehensive platform combining news, data, networking and events tailored to the sports business ecosystem.
Technical Requirements
{"iOS mobile app","Digital Edition and web access","Subscription-based access"}
Pricing Model
Pricing information not provided in the content
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