Star Walk 2
Business Profile
Core Value Proposition
Star Walk 2 provides a real-time interactive sky map and augmented reality stargazing experience that helps beginners identify stars, planets, and constellations from a mobile device.
Target Customer
Beginner stargazers, students, educators (educational use noted); general consumers interested in astronomy
Key Differentiator
Augmented reality integration with a real-time sky map, extended celestial information with photos and 3D models, and time-based sky visualization (Travel Through Time) at an affordable price
Implementation Timeline
Immediate value upon installation and setup; described as easy to use for beginners with quick setup
Pain Points
- 1Difficulty identifying celestial objects in the night sky without a guide
- 2Need to plan observing sessions and know what’s visible from a location and when
- 3Affordability and ease-of-use for learning and casual stargazing
Key Features
- 1Real-time interactive sky map on a mobile device
- 2Augmented reality (AR) mode for sky viewing
- 3Encyclopedia of the sky with extended information, photos, and 3D models
- 4Travel Through Time to visualize past/future sky at any date/place
- 5Visible Tonight and other planning tools to determine what’s observable
Target Customer Industries
Client Results
- 1Easier identification of stars, planets, meteors, and other sky objects for beginners
- 2Ability to plan stargazing sessions using visibility tools and time controls
- 3Educational value as an adaptable tool for classrooms and learning
Competitive Advantages
- 1AR-enabled, real-time sky mapping for hands-on learning
- 2Rich object data with photos and 3D models
- 3Time-based visualization for planning and education
- 4Affordability relative to feature set
Key Benefits
Additional Product Information
Product Description
Mobile stargazing app offering a real-time sky map, AR viewing, and extensive celestial information to help users identify and learn about stars, planets, and other sky objects.
Target Market
Beginner stargazers, students, educators, general consumers interested in astronomy
Unique Value Proposition
AR-enhanced, real-time sky map with extensive sky data and time-travel visualization at an accessible price
Technical Requirements
App is presented as requiring the user to enable JavaScript to run the app (per site pages); designed as a mobile app experience
Pricing Model
Described as an affordable option with Star Walk 2 and variants such as Star Walk 2 Plus/Pro
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