SuperSport
Business Profile
Core Value Proposition
SuperSport provides sports video, fixtures, results and news.
Target Customer
Sports fans and viewers seeking live video, fixtures, results and news; pay-TV subscribers (DStv) who want a digital sports hub.
Key Differentiator
Integrated multi-sport platform offering video streaming, fixtures, results and news across Football, Rugby, Cricket, Tennis, Golf, and Motorsport, with mobile streaming and integration with the DStv ecosystem.
Implementation Timeline
Not specified in the content.
Pain Points
- 1Lack of centralized, real-time updates for multiple sports in one place.
- 2Difficulty accessing live sports streams on mobile or on-the-go.
- 3Need for access via a bundled pay-TV/streaming package (DStv Showmax) to view content.
Key Features
- 1Live streaming of world-class sports on the go.
- 2Centralized fixtures, results and news across multiple sports.
- 3Editor’s Picks and curated content.
- 4Multi-sport coverage (Football, Rugby, Cricket, Tennis, Golf, Motorsport).
- 5Promotional access and packages via DStv/Showmax.
Target Customer Industries
Competitive Advantages
- 1One-stop source for live video, fixtures, results and news across multiple sports.
- 2Mobile streaming and on-the-go access.
- 3Official, editor-curated content alongside current sports updates.
- 4Integrated with the DStv ecosystem (package-based access).
Key Benefits
Additional Product Information
Product Description
Sports video, fixtures, results and news hub with multi-sport coverage.
Target Market
DStv subscribers and global sports fans seeking on-demand and live sports content.
Unique Value Proposition
A centralized, on-the-go sports hub delivering live video, fixtures, results and news across multiple sports through the DStv ecosystem.
Technical Requirements
Streaming access via DStv (requires a DStv package); available for on-the-go use.
Pricing Model
Not disclosed
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