Swiggy Design System

Business Profile

Core Value Proposition

Swiggy's Design System provides a robust framework that enables faster, consistent product development across multiple business verticals.

Target Customer

Designers and engineers at Swiggy responsible for developing customer-facing interfaces and partner dashboards.

Key Differentiator

The Swiggy Design System integrates a Champions Framework, ensuring tailored solutions across various verticals while maintaining consistency with Swiggy's brand.

Implementation Timeline

Swiggy's Design System allows teams to ship new features faster, indicating quick implementation value.

Pain Points

1Need for a less-design, less-code framework to accelerate shipping of new features.
2Challenges of maintaining consistency across multiple technology stacks.
3Requirement for a system that can integrate with existing processes without major disruptions.

Key Features

1Core System with business-agnostic components for foundational design elements.
2Pattern Library for complex, team-specific components.
3Common Pattern Library for shared asset adaptation across teams.
4Theme provider with support for vertical-dependent tokens.
5Champions Framework for collaborative development and gatekeeping.

Target Customer Industries

Decision Makers

1Design Champion
2Engineering Champion
3Designers
4Engineers

Client Results

1Faster shipping of new features with greater consistency.
2Streamlined design processes across verticals.
3Optimized resource allocation through on-demand component development.

Competitive Advantages

1Integration of a Champions Framework for tailored solutions.
2Comprehensive theme system for unique vertical adaptation.
3Focus on both design and engineering perspectives for robust solutions.

Key Benefits

1Accelerates product development cycles.

2Ensures consistency across diverse product lines.

3Facilitates design and engineering collaboration.

Additional Product Information

Product Description

Swiggy's Design System is a cohesive framework that supports product development across various business verticals, ensuring consistency and efficiency.

Target Market

Internal teams at Swiggy involved in product development for customer-facing and partner applications.

Unique Value Proposition

Swiggy's Design System uniquely integrates design and engineering efforts through a structured framework, enabling fast, consistent product delivery.

Technical Requirements

Requires integration with Figma and GitHub repos for design and engineering components.

Pricing Model

Not applicable (internal Swiggy framework, no external pricing model).

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