Swisscows

Business Profile

Core Value Proposition

Swisscows provides an anonymous, privacy-preserving search engine that does not track or store user data.

Target Customer

Individuals and families seeking private, anonymous web search; educational users (home/school); and businesses seeking privacy-focused search and enterprise tools.

Key Differentiator

Own search index with no data storage or tracking; no cookies or personal data collection; data hosted in Switzerland; cooperation with Brave; uses Bing ads while not collecting personal data.

Implementation Timeline

Implementation is quick: users can switch or set Swisscows as default search in minutes; ongoing privacy benefits follow.

Pain Points

1Users want to avoid data collection, profiling, and surveillance while searching the web.
2Desire for a search experience without cookies/tracking and personalized ads.
3Need for safe, family-friendly search results (no indexed pornographic content).

Key Features

1Anonymous search queries with no tracking or data storage
2Own search index and no search history
3HTTPS-only connections and no cookies/tracking technologies
4Ability to set Swisscows as default search in major browsers
5Family-friendly results; pornographic/sexual content not indexed

Target Customer Industries

Client Results

1Enhanced privacy and anonymity for search queries (no personal data collected or stored)
2Adherence to no-tracking and data-protection commitments; reduced exposure to targeted advertising
3Safe search environment for children and educational use

Competitive Advantages

1Own search index with privacy-focused design
2No personal data storage or profiling
3No cookies or other tracking technologies
4European hosting/location and data protection emphasis
5Cooperation with Brave and no search history accumulation

Key Benefits

1No tracking or data collection

2Anonymous search with no search history

3Family-friendly results

4Own search index for quality results

5Secure web experience with HTTPS

Additional Product Information

Product Description

A private, anonymous search engine that does not store user data and emphasizes privacy, security, and family-friendly results.

Target Market

Consumers seeking private search and privacy-conscious users; educational users and schools; businesses needing enterprise privacy tools

Unique Value Proposition

Privacy-first search with its own index, no data storage or tracking, and European data hosting, supported by additional privacy-focused products (email, VPN, cloud, messenger).

Technical Requirements

{"Works over HTTPS; no cookies or tracking technologies","Switching to Swisscows as default search is browser-config dependent","Ad revenue model uses Bing ads; data sharing with advertising partners is anonymized"}

Pricing Model

Pricing for products related to the Swisscows ecosystem: Swisscows.Email from 3.75 CHF; Swisscows.VPN from 7.00 CHF; Edelcloud from 3.75 CHF; TeleGuard from 0.99 CHF; Swisscows Pro from 3.17 CHF; Swisscows Platinum from 22.50 CHF. GetDigest and MyVoice offered as free personal-use options. Business/enterprise offerings exist (HULBEE Enterprise Search, TeleGuard Business, GetDigest Business) but explicit pricing is not provided in the content.

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