Business Profile
Taco Bell Rewards helps customers earn points for purchases, unlock free rewards, gain early access to new launches, and enjoy exclusive experiences via the Taco Bell app.
Taco Bell customers and app users seeking loyalty benefits, exclusive offers, and early access to new products.
Tiered rewards with meaningful thresholds (250 points for a free reward; 2,000 points for Fire! tier), plus referrals and online-exclusive products, all integrated through the Taco Bell app across multiple channels.
Value begins upon joining; points accumulate with purchases (10 points per $1, 11 points per $1 at Fire! tier); 250 points unlocks a free reward; 2,000 points unlocks Fire! tier with enhanced earning
A loyalty program offered by Taco Bell that rewards customers with points for purchases, grants free items after points thresholds, provides exclusive access and experiences, and offers referral rewards and online-exclusive products; available via the Taco Bell app and at participating U.S. locations.
Taco Bell customers in the United States who use the Taco Bell app or participate in-store/kiosk/drive-thru and want rewards and exclusive perks
A single, app-based loyalty program that combines points, tiered benefits, referrals, and online-exclusive products to enhance every Taco Bell purchase across multiple channels.
Requires sign-up via the Taco Bell app or website; rewards redeemable via the app at participating U.S. locations; includes age/location eligibility (16+; limited to residents of the 50 U.S. & D.C. for some promotions); data handling per Privacy Policy
Free to join; rewards earned through purchases; no purchase required for sign-up; rewards and offers subject to terms and availability
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