Tastes Better From Scratch
Business Profile
Core Value Proposition
Tastes Better From Scratch provides a library of homemade, family-friendly recipes, macros-friendly options, and free meal planning tools for home cooks.
Target Customer
Home cooks and families seeking easy, scratch-made meals; health-conscious individuals; those following macro-friendly or meal-planning focused approaches.
Key Differentiator
Combines from-scratch recipes with video tutorials, free meal planning tools, macro-friendly options, and nutrition data integration (MyFitnessPal and Macro First App) along with cookbooks/e-books.
Implementation Timeline
Immediate access to recipes and meal planning tools; value realized as soon as users start cooking or following meal plans.
Pain Points
- 1Limited time to cook and plan meals
- 2Desire for healthier, homemade meals from scratch
- 3Need for organized meal planning and macro/nutrition awareness
Key Features
- 1Extensive catalog of recipes across categories (Main Dish, Dessert, Appetizers, Slow Cooker, etc.)
- 2Free meal planning tools and meal plans (with editable options)
- 3Macro-friendly and high-protein recipe options
- 4Nutrition data integration (pre-logged in MyFitnessPal and Macro First App)
- 5Cookbooks and e-books (TBFS Cookbook, Macro E-Books, Taste of Europe E-Book)
Target Customer Industries
Client Results
- 1Qualitative: easier meal planning, more homemade family meals, and access to nutrition-aware recipes
- 2Qualitative: ability to follow macro-friendly options and structured meal plans
Competitive Advantages
- 1From-scratch, family-friendly recipes
- 2Free meal planning tools and meal plans
- 3Macro-friendly options with nutrition context
- 4Nutrition data integration (MyFitnessPal and Macro First App)
- 5Additional products (TBFS Cookbook, Macro E-Books, Taste of Europe E-Book)
Key Benefits
Additional Product Information
Product Description
A recipe-focused platform offering hundreds of homemade, family-friendly recipes with video tutorials, free meal planning tools, macro-friendly options, and purchasable cookbooks/e-books.
Target Market
Home cooks and families seeking quick, tasty, from-scratch meals; individuals pursuing macro-friendly nutrition and structured meal planning.
Unique Value Proposition
combines easy, from-scratch recipes with free meal planning, macro-friendly options, and nutrition data integration, plus purchasable cookbooks and e-books for extended learning.
Technical Requirements
Standard website with forms that require JavaScript (e.g., newsletter signup); recipe content and tools delivered via the site.
Pricing Model
Cookbooks and e-books available for purchase; site mentions affiliate links; no explicit pricing details for recipes or tools in the provided content.
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